Why User Experience Matters
Thursday, February 28, 2013 from 6:25 PM to 8:30 PM (GMT)
UXPA Ireland invites you to a meeting of companies, practitioners, and interested parties
Many of the most important interactions with a business take place before you actually become a customer – like looking around a shop, waiting to be served, or seeing an advert. This is why many web and software designers use the term user experience to reflect that the person interacting with the product or service may not be a customer as such.
Amid the rise of digital technologies and marketing, some might regard User Experience as a business buzzword.
- What is User Experience all about?
- Does User Experience make a difference, and if so, how?
- Who are the people doing it?
- How can you improve the user experience of your product or services?
- How can you get involved or find someone to deliver UX services for you?
The UXPA is hosting this event to bring together interested parties to discuss these questions and more.
18:25 – Meet @ The Customer Experience Room, Eircom, 1 HSQ, Heuston, Dublin and refreshments
Welcome from the UXPA Ireland President, Stephan Weibelzahl
An overview from UX Consultant and Author, Matt Watkinson
Viewpoints from the agency, client-side, and academic spheres of UX
- Paul Fitzsimons, Director of Operations, iQContent
- Jurek Kirakowski, Director of the Human Factors Research Group, UCC
- Denis O’keeffe, Director of Design and User Experience, Logitech
A Q&A session with the panel of speakers
19:45 – Networking
Contribute to the buzz and discussion on Twitter @UXPAIreland
The event will take place in the Customer Experience Room at Eircom, 1HSQ, Heuston, Dublin, not far from Heuston station.
Big thanks to our event sponsors:
About UXPA Ireland
The User Experience Professionals' Association (UXPA) supports usability and UX practitioners from all aspects of human-centred design, and the broad family of disciplines that create the user experience in promoting the design and development of usable and persuasive products. UXPA Ireland is the Irish Chapter of this global UX organisation and is run entirely on a voluntary basis.
UXPA Ireland is the Irish Chapter of this global UX organisation and is run on a voluntary basis.
When & Where
The User Experience Professionals Association (UXPA), formerly UPA, supports individuals who research, design, and evaluate the user experience of products and services.
UXPA is a global organisation with supporting local chapters around the world.