We have some great leaders in social media and strategic marketing in store for you at IABC/Atlanta’s May 24th luncheon, “When Social Goes South - Handling Crisis and Reputation Management in the Social Sphere," at Maggiano’s in Buckhead.
Ashley Reed – Definition 6 Social Media Manager
Ashley Reed is Social Media Manager at Definition 6, a leading unified marketing agency. Ashley works with clients to create and execute highly effective social media marketing strategies that continuously drive results and meet overall business goals. Ashley brings experience in executing social media campaigns for a roster of major brands, including Coca-Cola, LexisNexis, Ann Taylor LOFT, and Time Warner Cable.
Ed Peterson – Corner Store Media founder and president
Ed Peterson is the founder and principal consultant of Corner Store Media, a boutique digital marketing agency that provides Atlanta-area businesses with affordable corporate marketing strategies. Ed is a seasoned, multinational business leader immersed in the evolving fields of inbound marketing, social media, and mobile commerce. Ed’s foundations in B2B product management, Fortune 500 sales work, China sourcing, and corporate communications provide a real-world context for the strategic leverage of a new generation of marketing tools.
Don Mitchell – Social Butterfly Media consultant
Senior marketing professional with corporate and agency experience. A proven track record of delivering effective, award-winning projects ahead of schedule and under budget. Don’s focus on continuous improvements to business performance has always paid dividends to client or company bottom lines. Don helps companies large and small develop, focus and integrate their online marketing programs by providing a full range of services from strategy, measurement and analytics, SEO, PPC, etc. including training to or staffing a company’s Social Media programs. A well-run social media program is integral for businesses to stay competitive.
Thanks to EventStreams for sponsoring our May meeting.
IABC/Atlanta is a local chapter of the International Association of Business Communicators, headquartered in San Francisco, California. We represent professional communicators in the metropolitan Atlanta area.
Our members include public relations and communication professionals from Fortune 500 companies, small businesses, communication agencies, nonprofit organizations, government agencies as well as freelance writers and consultants. All have a commitment to continue professional development and a desire to network with other communicators.