Viral Content: Measuring your Social Impact
Wendesday, February 26 from 6:00 - 7:30 pm
Benny Johnson, Viral Politics Editor, BuzzFeed
1. What does it truly mean to "Go Viral"?
2. How is the social web changing the structure of what is relevant in society?
3. How does one maximize their ability to be relevant in a social web era?
- How our communication systems have changed forever and why that's a good thing
- How to effectively communicate in a social web era
- Discuss what "going viral" means and the misconceptions around it
- How GIFs can change the world
A Twitter, Facebook, Reddit, 4chan, Tumblr or Snapchat account
Benny is the Viral Politics editor at BuzzFeed. He is obsessed with the intersection of politicians, political issues and the social web. Benny works day-to-day on curating Washington’s complex political dialogue in a relatable, understandable manner for a younger, socially native audience. Most importantly, Benny works on creating highly shareable political content that will spread over the social web. Benny has a passion for youth engagement and political scoops. He has spoken to audiences all over the country on the topic of Viral Politics and the future of journalism. Benny previously as the Viral Politics editor at TheBlaze. He has covered two presidential elections, U.S. Congress and numerous national political events. Benny Johnson is based out of D.C. and is a native of Cedar Rapids, Iowa.
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