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General Assembly London

Using Web Typography to Improve Design and User Experience

General Assembly London

Tuesday, October 15, 2013 from 6:00 PM to 7:30 PM (BST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
First Five
Limited to first five students
Ended £20.00 £1.15
Early Bird Ended £25.00 £1.28
Regular Ticket Ended £30.00 £1.40

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Event Details

USING WEB TYPOGRAPHY TO IMPROVE DESIGN AND USER EXPERIENCE

Using Web Typography to Improve Design and User Experience
15

Tuesday, 15 October
6 – 7:30 pm

 

 

 

 

ABOUT THIS CLASS

95% of the information on the web is written language. Type is likely to be your users first point of contact with your brand, interface or marketing message. In the race for people's attention the details matter and the details start with type.

Studies have demonstrated that when type is set well, it improves the mood, comprehension, and cognitive skills of the reader. As a result, increasing numbers of executives and entrepreneurs are realizing that typography matters to their brand, their customers, and their success.

Students will receive a hands-on introduction to what typography is, why it matters, and several key features of good typography. Through a blend of lecture slides and practical exercises, students will learn to see typography with a critical eye and leave having learnt to make better choices about their own work, whether in branding decisions, user experience, or just crafting a new résumé.

PREREQS & PREPARATION

No prior knowledge of design theory is assumed.

ABOUT THE INSTRUCTOR(S)

Derrick  Grant Photo

Derrick Grant 






 

REFUND POLICY

 

Plans change. We get it. But if you can't make it to a class/workshop, please email us at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


 

 

 

 

Have questions about Using Web Typography to Improve Design and User Experience? Contact General Assembly London

When & Where

9 Back Hill
EC1R 5EN London
United Kingdom

Tuesday, October 15, 2013 from 6:00 PM to 7:30 PM (BST)


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Organizer

General Assembly London

General Assembly London is a campus for technology, design, and entrepreneurship. We provide educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.

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