You may hear about “User Experience” or “UX” or “Usability” applied in different ways to the projects that you manage. What does this mean? Why does it matter? How do you integrate UX into your project workflow? How do you make sure that your projects are usable by the intended audience?
In this presentation, Cory Lebson will describe how user experience professionals are focused on making sure that end users of your project can effectively and efficiently use the interface. He will describe UX roles that you can and should incorporate into your project workflow, particularly UX designers, information architects and user researchers. He will then explain the value of user research, and how to overcome barriers that may otherwise limit your ability to include these research activities that will help you to better understand your audience.
Cory has functioned as a user experience consultant since 1994. He established Lebsontech LLC in 1997, and in 2008, he transformed this side-business into a full-time occupation. Since then, his core client base has included a number of organizations and has led to usability projects for government, non-profit, e-commerce and educational institutions.
Cory enjoys functioning as an evangelist for usability. His primary passion is for user research, and he has conducted hundreds of usability test sessions and user research activities. Cory also greatly enjoys teaching topics related to user experience and technology. He currently conducts monthly seminars and is a frequent speaker at local area events and national usability conferences.
Cory has an MBA focusing in marketing and technology management, as well as an MA in sociology and a BS in psychology. Cory is also the president of the DC chapter of the Usability Professionals’ Association (UPA) and is on the Board of Directors of UPA International. Find Cory on Twitter @CoryLebson.
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Capital Technology Management Hub
CTMH is a networking organization for technology management professionals in the Washington metropolitan area. Founded and run by alumni of the Technology Management Master program at George Mason University, CTMH provides a forum where professionals can effectively network, learn, recruit, and search for new career opportunities. Technology Management professionals can have a wide variety of roles but in essence they design, implement, support, or manage technology and are decision-makers or decision-influencers in their respective organizations.
CTMH vision is creating of a network of professional where technology management talent is discovered and developed and where good business ideas are encouraged and supported.
CTMH mission is to provide a forum for technology management professionals operating in the public and private sector to network, recruit, learn, and share information so to increase their knowledge on products, trends, challenges, and opportunities in the technology management field.