Unlock the Power of Email Marketing and Get Results
Once you've got the basics for Email Marketing down, learn how to get more out of your email. This class will go over 5 ideas to help make your email work harder for you. Plus, learn more about reporting stats like opens and clicks, and how to get those numbers up!
Learn do's and don'ts for email marketing like:
-Why you should use Alt tags
-How to set up Pre-header text
-Why buttons could be better than links
-Open rate - what is the average and how do you get a better one?
-Tips in getting more clicks
-Bounce rate - why this should be low and how to get it there
Speaker: Jill Bastian, Community Education & Training Manager, VerticalResponse, Inc.
Toll-Free: 866-683-7842 x 6890
Address: 50 Beale Street, 10th Floor, San Francisco, CA 94105
Jill Bastian is the Community Education & Training Manager at VerticalResponse. She has been with the company for 7 years, beginning with working in the Customer Service department. Her experience in the organization and her understanding of the product and email marketing make her a great resource for both customers and employees alike.
Sponsor: Vertical Response
Small Business Conference
SF State Downtown Campus
Wednesday, May 16, 2012
Session 3, 1:30-3:00pm
All Small Business Week programs are extended to the public on a nondiscriminatory basis. Reasonable arrangements for persons with disabilities will be made, if requested at least 2 weeks in advance. Call: 415.944.7345 or email firstname.lastname@example.org
San Francisco Small Business Week is an opportunity to celebrate the innovation and impact small businesses make in San Francisco every day. We work hard to inspire, honor, educate and connect all of the small businesses in San Francisco.
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