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The Taming of the New - Larry Keeley on Innovation

Puget Sound SigChi

Tuesday, September 18, 2007 from 8:00 AM to 2:00 PM (PDT)

Seattle, WA

The Taming of the New - Larry Keeley on Innovation

Ticket Information

Ticket Type Sales End Price Fee Quantity
Standard Registration (Starting August 18th) Ended $500.00 $0.00
Full-Time Student - 50% or more in degree/certificate program (before August 18th) Ended $200.00 $0.00
4-7 Person group discount   more info Ended $450.00 $0.00
8 Or more group discount   more info Ended $400.00 $0.00
Walk-up Ended $500.00 $0.00

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Event Details

Continental Breakfast 7:30a - 8:00a 

Event 

Larry Keeley will explain the emerging disciplines of innovation and how they apply to you and your business.  Larry will describe how to systematically boost your  innovation 9hit rates9 to 35%-70%.  The norm today is an incredibly low 4% 9hit rate9.

He will explain how to identify the many surprising, counter-intuitive myths and lore that undermine innovation efforts—and how to adopt methods and logic that can shift innovation from a vague hope to a deep competence.  These include customer centered methods and orchestrating 4 or 5 types of innovation at the same time.

About Larry Keeley

Larry Keeley is co-founder and president of the Doblin Group in Chicago. Larry has worked with a wide variety of pioneering enterprises since 1979, among them firms like Aetna, Apple, Citigroup, ExxonMobil, Hallmark, McDonald9s, Motorola, Pfizer, Steelcase, Texas Instruments, and Zurich Financial Services. Larry is a board member for the Institute of Design at Illinois Institute of Technology, where he also teaches graduate design strategy classes. He is a lecturer in innovation at Kellogg and University of Chicago and at many executive education programs.  He has been featured in Business Week and Fast Times.

 

Have questions about The Taming of the New - Larry Keeley on Innovation? Contact Puget Sound SigChi

When & Where


One Union Square: Board Room
600 Union Street
Seattle, WA 98101

Tuesday, September 18, 2007 from 8:00 AM to 2:00 PM (PDT)


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Organizer

Puget Sound SigChi

Puget Sound SIGCHI is a non-profit organization, serving the Puget Sound region's design, usability, and human factors research communities.

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