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The Switch Workshop


Friday, April 12, 2013 from 9:00 AM to 5:00 PM (CDT)

Ticket Information

Ticket Type Remaining Sales End Price Fee Quantity
One seat Sold Out Ended $1,000.00 $0.00

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Event Details

Note: The last workshop sold out in just a few days, so if you're interested, register now.

Customers don’t just buy a product — they switch from something else. And customers don’t just leave a product — they switch to something else.

It’s in these switching moments that the deepest customer insights can be found.

On the 12th of April, a group of 24 people will attend a unique, hands-on, full-day workshop to learn about “The Switch”.

Most businesses don’t know the real reasons why people switch to — or from — their products. We’ll teach you how to find out.

The workshop will be at the 37signals office in Chicago. The cost to attend is $1000. The workshop will be led by 37signals and The Rewired Group.

You’ll participate in live customer interviews.

You’ll learn new techniques for unearthing the deep insights that most companies never bother to dig up.

You’ll understand why people switch from one product to another and how you can increase the odds that the switch goes your way.

And you’ll be able to put everything you learned to immediate use.

There’s only one simple requirement: You’ll be asked to bring something with you. It won’t be a big deal. Details will be provided one week before the workshop.

Spots are limited. Only 24 people will be able to attend and participate.

Register today and we'll see you on April 12, 2013.

Have questions about The Switch Workshop? Contact Basecamp

When & Where

37signals Headquarters
30 N Racine #200
Chicago, IL 60607

Friday, April 12, 2013 from 9:00 AM to 5:00 PM (CDT)

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The Switch Workshop
Chicago, IL Events

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