The Road Ahead: Trends in Qualitative Research
Thursday, May 9, 2013 from 6:00 PM to 9:30 PM (EDT)
In 2013, qualitative research is much more than conventional focus groups and IDIs. Discover current methods, analytic approaches and planning considerations with our 3 fantastic speakers:
- Dr. Sharon Livingston, The Livingston Group. Session title: Archetypes in Branding
- John Krubski, Author, Former Yankelovich executive. Session title: Adding Deep New Dimension to Qualitative Research
- Brent Snider, BrainJuicer. Session title: Using DigiViduals™ & Behavioral Economics to draw juicy qualitative insights
Please join us on May 9th for an evening of learning, inspiration, and networking with fellow New England Market Researchers. PRC credit details will be provided at the event.
Note: Park in Lot 7. Morrison Hall is a very short and clearly marked walk from Lot 7.
If you have questions, please email Kathryn at KKorostoff@ResearchRockstar.com or Ryan at RBarry@gmi-mr.com.
When & Where
The New England Chapter of the Marketing Research Association (MRA)