The Rise of Crowdsourcing and the Gamified Generation - How They Are Changing the Way We Work
Morgan Lynch, CEO of Needle, started one of the first successful crowdsourced companies in the world called Logoworks (acquired by HP in 2007). By utilizing a gamified model to attract and incentivize a highly talented pool of graphic designers from all parts of the world, Lynch saw firsthand the convergence of two emerging trends that are going to dramatically shape employee/employer relationships in the future: remote workers (or "iworkers") and radical shifts in how the next generation of workers are motivated. Morgan will present learnings from both Logoworks and Needle on how companies must adapt to access a generation of workers who have a different perception of what "work" means and where it gets done, along with how to access the intrinsic motivation of a gamified generation.
We check all attendee registrations at the door. Please bring a printed or smartphone copy of your EventBrite registration and Harvard student ID if you have registered as a Harvard Student. Attendance will be limited to registered guests and tickets will not be available at the door.
Note: Harvard Shuttles have a stop directly across from the i-lab, and you can track the shuttles online here: http://harvard.transloc.com/ If you are driving, please park in the i-lab's lot (entrance on Western Avenue, directions and payment information are here: http://i-lab.harvard.edu/parking).
When & Where
Harvard Innovation Lab
Launched in November 2011, the Harvard Innovation Lab (i-lab) serves as a resource for students from across Harvard interested in entrepreneurship and innovation. The programming offered by the i-lab is designed to help students grow their ventures at any stage of development and covering a wide range of disciplines. The i-lab fosters unprecedented collaboration among Harvard students, faculty, entrepreneurs, and members of the Allston and Greater Boston communities.