While books are the oldest of old media, some authors and publishers have had considerable success leveraging social media to promote their ideas and goods. This panel looks at the use and (occasional) abuse of social media to promote books.
A.J. Jacobs, New York Times Best Selling Author, The Year of Living Biblically & The Know-It-All
Levi Asher, Lead Blogger, Literary Kicks
Natalie Lin, Online Publicist, John Wiley & Sons, Inc
Meryl L Moss, Book Promotion and Publicity, Meryl L. Moss Media Relations, Inc
Henry Copeland, Founder of Blogads