Skip Main Navigation
Page Content
This event has ended

The Great American Shopper - Consumer Behavior Seminar

Tidewater Community College Retail Institute

Wednesday, June 25, 2014 from 8:00 AM to 10:00 AM (EDT)

Ticket Information

Type Remaining End Quantity
The Great American Shopper - Consumer Behavior Seminar 63 Tickets Ended Free  

Who's Going

Loading your connections...

Share The Great American Shopper - Consumer Behavior Seminar

Event Details

The Tidewater Community College Retail Institute will be hosting a FREE Consumer Behavior seminar on June 25th.  This event is the kickoff to our Consumer Behavior Education Series.  Our guest speaker is David Lobaugh, founder and president of August Partners, Inc.   He is a leader in consumer research methodologies and application to marketing strategies and other programs.  David Lobaugh’s firm has conducted hundreds of market and consumer research studies and consulting engagements nationwide over the past 25+ years. In this keynote, he will cover The Five Drivers of Retail Sales; how demos alone can be misleading; why the Fashion Forwards™ mindset segment is critical to “Best Customer” merchandising; what jeans spend tells us about price points; how brand-consciousness affects shopping patterns…and more.   David will illustrate his presentation with current consumer study data and provide commentary on such trends as Omni channel shopping, delivery options and the future of bricks & mortar retailing.

For more information, contact Laura Hanson, Director, TCC Retail Institute at 757-822-5193 or via email at lhanson@tcc.edu.

Have questions about The Great American Shopper - Consumer Behavior Seminar? Contact Tidewater Community College Retail Institute

When & Where


Tidewater Community College
Advanced Technology Center (Bldg H) - Theater
1700 College Crescent
Virginia Beach, VA 23453

Wednesday, June 25, 2014 from 8:00 AM to 10:00 AM (EDT)


  Add to my calendar

Organizer

Tidewater Community College Retail Institute

The mission of the TCC Retail Institute is to serve the retail community by partnering with industry leaders to provide educational content for students and professionals at all phases of their career development. Whether you are starting your career in sales, building your skills for management positions, developing a new business or updating your skills through continuing education, we are here to serve you. The Tidewater Community College Retail Institute is part of the TCC Center for Workforce Solutions. For more information, visit contact lhanson@tcc.edu or visit http://www.tccworkforce.org/

  Contact the Organizer

Interested in hosting your own event?

Join millions of people on Eventbrite.

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.