The Future of Mobile Marketing
Thursday, May 17, 2012 from 6:30 PM to 9:00 PM (EDT)
New York, NY
Note: this event has sold out and we are unable to accommodate additional attendees. Thank you for your interest!
Check-ins! Google Glasses! Augmented Reality! It's 2012 and the mobile decade is heating up.
We've asked members of the NYC digital elite to share their perspectives on how location-based services, advertisers, and users will intersect over the next decade. New hardware, APIs, and data services will enable brands to engage with audiences in fundamentally new ways.
How should brands be tapping into a mobile audience? Will apps coexist with the mobile web? Will wearable displays become the norm?
Join us for refreshments, networking, and a lively panel discussion.
6:30 - 7:00 -- Registration and Refreshments
7:00 - 8:00 -- Panel Discussion
8:00 - 9:00 -- Networking
Meet Our Panel
Damon Crepin-Burr is Chief Creative Officer and Partner at the Fullsix Group, the leading independent marketing communications group in Europe. He joined the company in 2000 and leads its creative teams across 18 agencies in nine countries and four continents. He urges our industry to evolve “from DOING digital to BEING digital”. Digital culture and methodologies are on the verge of becoming the dominant model, simply because they are better suited to today’s world, challenges and possibilities. So he creates groundbreaking strategies, cutting edge concepts and game-changing seminars to help brands think and act to win consumers’ hearts, minds and wallets. Now based out of the Fullsix New York office, Damon leads the strategy and creative for global brands such as the Pernod Ricard Group, L'Oreal, The Coca-Cola Company, LG, Diesel and adidas.
Ryan Kitson, a native San Franciscan, is the product of a technophile household – his father previously was mobile media solutions director at HP, and corporate vice president at Motorola. Being surrounded by the business from a young age made for a natural transition into working in today's mobile world. After graduating from USF, Ryan joined Flightpath, a digital marketing agency here in the Flatiron District, where he’s now the art director. Ryan designs and directs a wide variety of mobile, web and social media projects, including working on the launch of The Daily, and is happy to carry on the family trade.
Michoel is a social technology entrepreneur and product strategist. At social media agency Big Fuel, Michoel leads the development of the company's proprietary software and the evaluation of emerging social technologies for global Fortune 500 companies. Michoel is also an advisor at Social iQ Networks a pioneer in social infrastructure optimization for the enterprise.
Michoel was born in South Africa, raised in Australia and has traversed the globe. He is an outdoor enthusiast, avid photographer and coffee connoisseur. You can follow him on Twitter - @Twabbi.
Richard Schatzberger has spent his career at the intersection of innovation, technology and design, creating experiences aimed at enhancing people's lives. As co-founder and Chief Technology Experience officer at Co, he brings this background to leading the development of technology experiences for clients. Co:collective is a growth consultancy that specializes in inventing and re-inventing businesses, brands and products using a new model: flexible collaboration with a network of expert partners.
Paul Sundue is Director of Digital Strategy and Production for DDB, where he manages a small, passionate army of Producers, Digital Strategists, and Analytics Wonks. He's as comfortable chatting about Brand Equity and Creative Concepts as he is discussing Multi-Variate Testing and Application Architecture. He is particularly enthusiastic about Search Engine Optimization, NFC, content syndication, and thoughtful User Experience Design. And The Singularity. Paul warmly welcomes our future robotic overlords. He has spent the past 5 years at DDB, bringing interactive experiences to life for a diverse array of clients such as State Farm, Johnson & Johnson, New York Lottery, and Electrolux. The majority of which qualify as "pretty cool."
When & Where
Reflexions Data is a digital strategy and development firm with offices in New York and White Plains. We work with clients and agencies to help bring advanced interactive projects to life.