How To Create Products Customers Love
Workshop for Product Leaders including VP/DIrector Product, VP/Director UX, VP Engineering/CTO, as well as Product Owners, Product Managers, Product Designers and Product Architects
Instructor: Marty Cagan
This workshop is specifically designed for product leaders from Tech Product companies that want to dive very deep into the product roles and learn the leading edge practices from Lean Startups, Lean UX, Agile, Customer Development, Product Discovery, Design Thinking and Story Mapping, as well as techniques and practices from the very best technology-enabled product companies in the world.
How is this workshop structured?
The workshop is structured around 100 lessons in creating products customers love. Each lesson is a discussion about an issue, tool or technique that is proven to make a difference in your product. Many of the lessons will surprise you. All are full of examples to illustrate the point. Exercises throughout let you try out the skills and techniques in class. You will leave the course with 100 techniques you can immediately apply in your job.
Who will be teaching this workshop?
When & Where
Silicon Valley Product Group
The Silicon Valley Product Group (SVPG) was created to share our senior level experience and knowledge of best practices with our clients. Our partners are all industry veterans, who have each held executive level positions at major Silicon Valley firms where they have been instrumental in the development of leading products. We are not career consultants; we started SVPG to share what we’ve learned.