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The Center for Professional Selling is hosting the Atlanta Forum for Professional Selling (AFPS), a premier event bringing the most elite thought-leaders in the sales arena. Each sub-event under the AFPS will have a special topic that is laser-focused on the most current trends in sales.
The AFPS topic for the November 8, 2012 half-day event is Social Selling Strategies. This is an engaging live discussion and seminar on the opportunity and impact on sales professionals as a result of Social Media and Customer Driven Networks. Join the world’s leading authorities on CRM, Sales, Social Media and online sales and marketing strategies at the Cobb Galleria Centre for a morning session of speakers that you won’t want to miss!
Our Industry leading lineup includes:
8:00-8:45 Coffee and Registration 9:00-9:30 Keynote Speaker – Paul Greenberg, The godfather of CRM and author of the Industry bible CRM at the Speed of Light – Social Selling as a Strategy 9:30-10:00 “Understanding and Engaging B2B Buyers through Social Media” – Jeff Ramminger, VP of Product Strategies for TechTarget – Social Selling in B2B 10:00-10:15 Break 10:15-11:00 Social Selling in B2B – Best Practices Panel 11:00-11:30 “The New Rules for Consumer Engagement” – Brad Taylor, Vice President of Customer Marketing, The Coca-Cola Company – Social Selling in B2C 11:30-12:15 Social Selling in B2C – Best Practices Panel
The projected attendees of this thought-provoking event are:
Sales and Marketing executives, managers and professionals
Sales support executives, managers and professionals
Corporate sales strategy executives, managers and professionals
Sales consulting, training and professional sales organizations
Over 85% will be decision-makers and influencers
Roughly 15% will be global academics at the executive MBA level
More than 60% will have actionable strategies and are seeking solutions to Social Selling opportunities