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Keeping in touch is the most important element to building relationships that sustain and grow a business. The Internet has evolved into an amazing, low-cost, “right now” tool to communicate with your customers, clients, and prospects. But it is not just about websites and emails anymore. Social media has changed the playing field for reaching the masses, as well as giving them a way to respond.
Today’s businesses need to be aware of all the avenues people are using to make buying decisions, and when it comes to social media, there are plenty of options. The most popular social media sites are Facebook, Twitter, and LinkedIn, and users have different expectations from each one.
In this seminar, you will learn social media best practices and what it takes to quickly implement them. You will take away knowledge of how to:
- Create a social media marketing plan that fits your schedule
- Measure the return on your activities
- Leverage the strengths of each social media site
- Contribute to each community in a meaningful way
- Gain exposure for your business
- Attract new business
Come learn how to build strong relationships that will lead to more business and growth through the social media marketing.
Speaker: Craig E. Yaris, Chief Social Officer at EsquireTech Solutions.
Craig E. Yaris is a reformed attorney and social consultant working with businesses to create a social marketing plan right for them. By utilizing such tools as Facebook, Foursquare, Twitter, LinkedIn, e-mail, and blogs he helps his clients engage their customers in real-time.
Date: Thursday April 26, 2012
Time: 3:00 PM - 5:00 PM
Location: NYC Business Solutions, 168-25 Jamaica Avenue, 2nd Floor, Jamaica, NY 11432