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Social Media in Emerging Markets


Tuesday, December 7, 2010 from 6:00 PM to 9:00 PM (PST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
BayBrazil Members Ended $20.00 $1.49
Early bird Ended $25.00 $1.62
From Dec 4 Ended $35.00 $1.87

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Event Details

BayBrazil presents: 

Social Media in Emerging Markets

co-sponsored by Pillsbury Winthrop Shaw Pittman 


As technology hatches new channels for communication, we became simultaneously consumers  and creators  of information.

The social media phenomenon has changed the way we interact in the U.S. and around the world with increasing impact on emerging economies.


A recent study of online behavior by market research firm TNS found that consumers are now spending more time on social networking sites than using e-mail. In China, 88% of online users have written a blog compared with 51% in Brazil and 32% in the U.S.

On average, people in emerging countries spend 5.2 hours weekly on social media sites. In Malaysia, the number jumps to 9 hours and in Russia, 8 hours a week.

Facebook users have surpassed Google’s Orkut in India. Orkut is a leader in Brazil but Facebook and Twitter are rapidly gaining traction.

In this ever dynamic landscape how can you effectively reach out to your customers?

Join us to discuss this global phenomenon that is changing consumer habits worldwide.


Speakers include:

Amit Garg, Senior Associate, Norwest Venture Partners

Jai Rawat, CEO, ShopSocially

Meenal Balar, International Growth Team, Facebook

Tom Chaffin, Partner, Pillsbury Winthrop Shaw Pittman

Vicente Silveira, Principal Product Manager, Linkedin

Moderator: Mike Cassidy, San Jose Mercury News


Social media start-ups demo:

Marcio Saito, President, Coffee Bean Technology

Marilson Campos, CTO, Whojini



6:00pm – 6:30pm          Registration & Cocktail

6:30 – 6:40pm              Social media start-ups demos

6:40 – 8:30pm              Panel Discussion & Q&A

8:30 - 9:00pm               Desserts & Networking

Complimentary appetizers, soft drinks & wine will be served.



Have questions about Social Media in Emerging Markets? Contact BayBrazil

When & Where

Pillsbury Silicon Valley office
2475 Hanover St. Palo Alto, CA 94304

Tuesday, December 7, 2010 from 6:00 PM to 9:00 PM (PST)

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BayBrazil fosters communication and entrepreneurship among professionals who work with or wish to develop connections with Brazil, the fastest growing economy in the Western world.

Our mission is to build a community of professionals, entrepreneurs, investors, students and scholars across a wide range of sectors including high tech, green tech, renewable energy, culture, finance, and education and to connect that community with forward-thinking business, government and education leaders in Brazil.

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