On Thursday, April 11th, we're bringing back one of the most talked about and exciting evenings from the past 2 years - and having our April SMCATL meeting PechaKucha - or Lightning Talk - style!
For those of you who have never heard of PechaKucha, it's a simple, engaging and fast-paced presentation style where each presenter shows 20 images or slides, each for 20 seconds. Images advance automatically while the presenter speaks, resultig in a presentation that is exactly 6 minutes 40 seconds long. Also used by Ignite, and Lightning Talks, these presentations are fun, exciting, and can inspire.
PechaKucha started in Tokyo as a way for designers, architects, artists, and other creatives to meet, network and share their work. It's very social, and very fun. Learn more about PechaKucha at www.pecha-kucha.org.
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6:00 - 6:30 Networking
6:30 - 8:30 Presentations
Location: Hudson Grille (Midtown)
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TOPICS (in no particular order.)
Title: Happy Social Media
Description: In a world of behind-the-screens battles, pleasant content still reigns. In my personal life and in my work as a social media professional, I've learned that the pleasant content, as opposed to the negative stuff, really soars online. I'll show you how to avoid the hatred and make people smile, while building brand.
Presenter: Sarah Hill, Social Marketing Specialist at MemberClicks, @MemberClicks, @SarahJanetHill
Title: Twitter: The World's Greatest Sports Bar
Description: Social media's ubiquity means die-hard sports fans can now second-guess on the second screen. I will discuss how I summarize sporting events by collecting real-time Twitter reaction, awkward screen captures, and animated GIFs to give voice to a diverse and impassioned community.
Presenter: Garrett Kuk, Web Content Specialist, @garrettkuk
Title: Building A Profitable Business Brand For Your Non-Profit Business With These 5 Social Media Strategies
Description: This talk will give social entrepreneurs the tools and strategies to create visibility amongst their communities, donors and clients.
Presenter: Kelly Green, Brand Coach Kelly, @brandcoachkelly
Title: The World of Social Hardware
Description: As the internet of things becomes a reality, technology itself can have a social presence and identity. When our devices can talk to us, how does that change how brands and their customers can communicate?
Presenter: Simeon Spearman, Engauge, @srspear
Title: LiEvSoMe: Live Event Social Media, Let’s Pack the House
Description: “Wait, there’s a concert tonight?” Think your bases are covered with traditional media? Owned, paid and earned social media will all help you sell out your next event! This presentation will offer strategy and planning for live event marketing on social platforms and is aimed at SMB’s who cannot afford to pay “the big guys” monthly minimum fees.
Presenter: Melissa Kerwin, Marketing Inspirations, @melissa_kerwin
Title: How social media made over the fashion industry
Description: Fashion was billboards in Times Square and Vogue magazine spreads. Now it's behind-the-scenes Vines and Pinterest-exclusive collection launches. The transformation from a 2D industry to an overwhelmingly digital/mobile/social one is changing the way everyone from industry giants to local bloggers build their brand, reach customers and make money.
Presenter: Ashley Twist, Mobile Innovation Strategist at Engauge, @ashleytwist
Title: The Evolution of the Visual Web
Description: The rise of social media platforms like Instagram, Pinterest and Tumblr have ushered in visual marketing as a key trend for 2013 and beyond. This presentation will explore a (brief) history of the visual web and examine how brands are leveraging visual content to share stories and engage fans.
Presenter: Lauren Thomas, Campaign Manager at Digital Sherpa, @HelloLT @DigitalSherpas
When & Where
Social Media Club Atlanta
The Social Media Club's primary mission is to promote media literacy, promote standard technologies, encourage ethical behavior and share best practices. Connect with us: https://www.facebook.com/smcatl