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September 2012 - Structured Data and Schema.org Basics


Tuesday, September 11, 2012 from 4:30 PM to 6:30 PM (PDT)

September 2012 - Structured Data and Schema.org Basics

Ticket Information

Ticket Type Sales End Price Fee Quantity
SEMpdx Members Ended $28.00 $0.00
Non Members Ended $43.00 $0.00
Full Time Students / Non-Profit Ended $20.00 $0.00
At the Door Ended $55.00 $0.00

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Event Details

As always, we are the second Tuesday of the month, with networking from 4:30 to 5, we'll have an hour long presentation and Q&A, then another half hour of hang around time.  Hope to see you there!


Sept. 2012 – Structured Data & Schema

Structured Data and Schema.org – A Guide to the Basics

There’s a new web of structured data that is increasingly being used by the search engines and social media networks.

Find out how you can tap into structured data and Schema.org to express facts about your site and business. You may even score some of the valuable ‘rich snippets’ that Google and Bing are showing more frequently.

Tuesday September 11th
4:30 pm – 6:30 pm

Hotel deLuxe
729 SW 15th Ave
Portland, OR. 97205


Matthew Brown

Matthew BrownMatthew Brown is a veteran digital strategist who has designed and implemented search marketing and audience development campaigns for dozens of companies, from Fortune 500 publishers and large e-commerce companies to emerging startups.

Prior to launching AudienceWise, Matthew was Director of Search Strategy for the New York Times Company from 2005-2010. His area of focus was driving the research and technology side of the search marketing effort for the Times, the Boston Globe (Boston.com) and the International Herald Tribune. Since joining the NYTco, his team helped exponentially grow search traffic to the newspaper’s websites.

Matthew also co-founded Define Search Strategies in 2005 as a consulting branch of the New York Times Company, designed to work with larger publishers to build comprehensive SEO programs integrated into the daily workflow. At Define, Matthew designed and implemented comprehensive search marketing campaigns for businesses large and small, including ToysRus, Time Inc, NHL.com, TVGuide.com, Hearst Digital Magazines, Lime.com, National Geographic, Oprah.com, PC Magazine, Canadian Broadcasting Corporation, and Reader’s Digest.

Have questions about September 2012 - Structured Data and Schema.org Basics? Contact SEMpdx

When & Where

Hotel deLuxe
729 SW 15th Ave

Tuesday, September 11, 2012 from 4:30 PM to 6:30 PM (PDT)

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Search Engine Marketing Professionals of Portland

is a non-profit organization based in Portland, Oregon whose mission is to inform and educate area businesses on the benefits of SEM to bottom line revenue.

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September 2012 - Structured Data and Schema.org Basics
97205 Events Conference

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