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SCBWI Southwest Texas 2012 Regional Conference

SCBWI Southwest Texas

Saturday, September 15, 2012 from 8:45 AM to 6:00 PM (CDT)

SCBWI Southwest Texas 2012 Regional Conference

Ticket Information

Ticket Type Sales End Price Fee Quantity
Tuition - SCBWI Member Ended $125.00 $0.00
Tuition - Nonmember Ended $150.00 $0.00
Manuscript Critique - SCBWI Members only Ended $35.00 $0.00
Portfolio Consultation - SCBWI Members only Ended $35.00 $0.00

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Event Details

SCBWI Southwest Texas

Regional Conference 2012


Saturday, September 15, 2012

8:45 a.m. – 6:00 p.m.


University of the Incarnate Word

Mabee Library Building and surrounding facilities

4301 Broadway, San Antonio, TX 78209



Conference Handbook available here!


Join us for this exclusive opportunity to meet and learn from an exciting gathering of professionals in the children’s literature industry, including:


Dan Santat, Author/Illustrator and Keynote Speaker

Mary Kate Castellani, Editor, Walker Books for Young Readers (Bloomsbury)

Molly Jaffa, Director of International Rights, Folio Literary Management

Mary Kole, Senior Literary Manager, Movable Type Management


Conference Tuition

Advance registration is required!


SCBWI Member:  $125

Nonmember:  $150



While space is available, we're offering 2-for-1 tuition to our conference! Both attendees will enjoy all of the conference features included in normal tuition (listed below). To take advantage of this offer, you must follow 2 steps:

1. Register yourself, choosing either SCBWI Member or Nonmember tuition option.

2. Email Shannon Morgan (ra.scbwiswtx@gmail.com) with the full name and email address of your friend. We will register your friend and they will receive a confirmation.


Payment Options

Registrants may pay securely online using PayPal or a credit card. Alternatively, registrants may click on "Show Other Payment Options" to pay by check.


Tuition includes:

  • Keynote Session
  • General Sessions
  • Intensive Breakout Sessions
  • Buffet Lunch
  • Networking Social with Book Signings, Silent Auction, and more!


Conference Schedule*

8:45 - 9:15   Check-in

9:15 - 9:25   Welcome

9:30 - 10:20   General Session - Molly Jaffa: The Importance of First Pages

10:30 - 11:20   General Session - Mary Kole: Character Development

11:30 - 12:20   General Session - Mary Kate Castellani: Finding Your Hook, and Reeling in an Editor or Agent

12:30 - 1:25   Lunch

1:30 - 2:20   Breakout Sesson - Peggy Caravantes: Cooking Up a Proposal

                       Breakout Session - Joy Hein: Mechanics of a Picture Book

2:30 - 3:20   Keynote Session - Dan Santat: Getting to Point B (Or How to Survive Publishing by Learning from My Mistakes)

3:30 - 4:20   Breakout Session - Carolyn Flores: Illustration Basics

                       Breakout Session - Guadalupe Garcia McCall: Plot Building

4:30 - 6:00   Portfolio Display, Silent Auction, Book Signing, Networking Social


* Times and topics subject to change


Buffet Lunch

Registration includes a buffet lunch in the University of Incarnate Word cafeteria, offering salad, soup, entrée, dessert, and drink options accommodating a wide range of dietary needs.


Networking Social

Enjoy desserts, coffee, and tea with friends and colleagues old and new, get your books signed by faculty and PAL members, and celebrate winners of silent auction items!


Book Store

Attendees will be able to buy selected books of conference faculty and SCBWI PAL (“Published and Listed”) member attendees. (Deadline to participate in PAL book sales: August 15, 2012)


Post-Conference Submissions

Conference attendees will be given special guidelines for submitting their work to visiting faculty following the conference. We have chosen our faculty carefully to include agents who are actively building their client bases and an acquiring editor who works for a publishing house normally closed to individual submissions.



Add-Ons for SCBWI Members:

Manuscript Critiques (** Sold Out **)


Portfolio Consultations (Additional Fee)

Illustrators who are SCBWI members may add a portfolio consultation to their registration for $35 (conference registration required). Keynote speaker and professional illustrator Dan Santat will conduct these consultations during 15-minute one-on-one sessions on conference day. Portfolio sharing instructions will be emailed to purchasers within one (1) week of receipt of full payment. Total consultations available: 10. Must be purchased by September 10, 2012.


Cancellation Policy (Updated June 2, 2012, 3:03 p.m.)

Attendee Cancellation

SCBWI-SWTX will refund fees for manuscript critiques and portfolio consultations (minus EventBrite credit card fee of approx. 3.5%) if attendees notify the Regional Advisor by Monday, July 30, 2012, 5:00 p.m.

SCBWI-SWTX will refund tuition fees (minus EventBrite credit card fee of approx. 3.5%) if attendees notify the Regional Advisor by Wednesday, September 12, 2012, 9:00 a.m. (72 hours prior to the event).

Attendees may reach Regional Advisor Shannon Morgan by email for refunds: ra.scbwiswtx@gmail.com.

Organizer Cancellation

If SCBWI-SWTX must cancel the Conference for any reason, the chapter will refund all fees to registered attendees.



Conference Faculty


Keynote Speaker

Dan Santat


One day a year he is Santa Claus, but the other 364 days Dan Santat works as a children's book writer and commercial illustrator. His book projects include the graphic novel Sidekicks, Chicken Dance with Tammi Sauer, and Bobby Vs. Girls (Accidentally) with Lisa Yee. He is also the creator of Disney's animated hit The Replacements. Dan graduated with honors from the Art Center, College of Design. He lives in Southern California with his wife, two kids, a rabbit, a bird, and one cat.


Mary Kate Castellani

Associate Editor, Walker Books for Young Readers (Bloomsbury)

Mary Kate is an editor at Walker Books for Young Readers, where she acquires projects for all age levels. Her current projects include: Zombelina, a picture book about a zombie ballerina; the dystopian middle-grade adventure Eye of the Storm by E. B. White Read Aloud Award-winning author Kate Messner; Madhattan Mystery, a middle-grade mystery romp through New York City by John J. Bonk; Violins of Autumn by Amy McAuley, a teen historical novel about a girl who joins the French Resistance during World War II; Transcendence by C.J. Omololu, an epic reincarnation love story; and Breaking Beautiful, a compelling murder mystery by debut novelist Jennifer Shaw Wolf. Mary Kate is currently seeking to acquire funny picture book texts, commercial middle-grade adventure, contemporary teen romance, and thought-provoking issue novels, and she loves anything with a mystery element.

www.bloomsburykids.com / www.bloomsburyteens.com


Molly Jaffa

Agent and Director of International Rights, Folio Literary Management

Molly has been at Folio since 2008 and is an Associate Member of the AAR. She focuses exclusively on middle grade and YA fiction of all genres. She is also Folio's Director of International Rights and represents the agency's list at the major international book fairs. Her clients include Lana Krumwiede (Freakling, Candlewick, October 2012, and an untitled sequel in 2013) and Julie Murphy (Side Effects May Vary, Balzer & Bray/HarperCollins, Winter 2014).


Mary Kole

Senior Literary Manager, Movable Type Management

Mary came to children's literature from a writer's perspective and started reading at the Andrea Brown Literary Agency to see what it was like "on the other side of the desk." She quickly found her passion here and, after a year of working behind the scenes, officially joined the agency in August, 2009. In her quest to learn all sides of publishing, she has also worked in the children's editorial department at Chronicle Books and earned her MFA in Creative Writing at the University of San Francisco. Mary's passion is editorial work. With all of her clients, she uses her well-honed editorial eye to develop each project to its full potential. Mary recently joined Movable Type Management to oversee young adult, middle grade, and picture book properties. She especially enjoys traveling to conferences to meet writers and actively build her list. Her book, Writing Irresistible Kidlit: The Ultimate Guide to Crafting Fiction for Young Adult and Middle Grade Readers comes out in October 2012 from Writer's Digest Books. Her blog is www.Kidlit.com, named one of the 101 Best Websites for Writers by Writer's Digest Magazine for three years running, and she lives in Brooklyn.


Peggy Caravantes

Author, Daughters of Two Nations

Peggy writes middle grade and young adult nonfiction, primarily biographies. Her most recent interest is writing stories about women from the past who can serve as role models for today’s girls. Peggy describes herself as a “research junkie” because she loves searching for an unusual tidbit or a little-known fact that may capture the attention of her readers. She will research almost any topic (except mathematics!) and enjoys writing on a variety of subjects. She is a frequent speaker both at schools and for various organizations as she enjoys sharing the fascinating stories of her book’s subjects.


Carolyn Flores

Illustrator, La Rana / The Frog

Carolyn is a writer and illustrator who lives in San Antonio, Texas. She attended Trinity University, where she studied engineering and philosophy. She worked for 15 years as a composer, producer, and performer in the music industry, best known for her musical scores for independent films, international commercials, and jingles. Carolyn has illustrated four children’s books coming out in spring 2013, including La Rana / The Frog, a bilingual picture book about a singing underwater frog; and the YA biography Daughters of Two Nations, written by Peggy Caravantes.

Joy Fisher Hein

Illustrator, Bloomin’ Tales: Seven Favorite Wildflower Legends

Joy is an artist, gardener and illustrator of Bloomin’ Tales: Seven Favorite Wildflower Legends by Cherie Foster Colburn. Joy also illustrated Mary Dodson Wade’s Ham Houston: Standing Firm and David Crockett: Creating a Legend, and Miss Ladybird’s Wildflowers by Kathi Appelt. She and her husband, artist Frank Hein, live in the Texas Hill Country. Joy is also a Texas Master Naturalist and certified to create Schoolyard Habitats for The National Wildlife Federation. Joy recently illustrated large outdoor art, thirteen panels, for Walker Ranch Historic Landmark Park, in San Antonio.


Guadalupe Garcia McCall

Author, Under the Mesquite

Guadalupewas born in Mexico and moved to Texas as a young girl, keeping close ties with family on both sides of the border. Trained in Theater Arts and English, she now teaches English/Language Arts at a junior high school. Her poems for adults have appeared in more than twenty literary journals. McCall won the American Library Association’s 2012 Pura Belpré Author Award for her debut novel Under the Mesquite, which was also a finalist for the 2012 William C. Morris YA Debut Award. Kirkus Reviews named Under the Mesquite one of the Best Teen Books of 2011.

Have questions about SCBWI Southwest Texas 2012 Regional Conference? Contact SCBWI Southwest Texas

When & Where

University of Incarnate Word
4301 Broadway
San Antonio, TX 78209

Saturday, September 15, 2012 from 8:45 AM to 6:00 PM (CDT)

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SCBWI Southwest Texas

Society of Children's Book Writers & Illustrators is a professional group of writers and artists who create for the children's market.

This event is hosted by the Southwest Texas Chapter in San Antonio, Texas. 

  Contact the Organizer
SCBWI Southwest Texas 2012 Regional Conference
San Antonio, TX Events Conference

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