Avoid Reputation-Killing Mistakes through Better Ethics
An examination of ethical dilemmas moderated by Patricia T. Whalen, Ph.D., APR from the national PRSA Board of Ethics and Professional Standards
11:30 a.m. – 1:30 p.m.
Thursday, Sept. 20, 2012
Ever wondered if you were making an unethical decision?
The public relations profession, by its very nature, is fraught with ethical traps and pitfalls. At a time when public trust is a huge commodity, there is little room for making mistakes that can have serious long-term ramifications; not just to your business, but also your entire career. With the ever expanding universe of recordable digital communications, we’re all just one tweet away from becoming the next case study.
Join us as Patricia T. Whalen, Ph.D., APR, president of Whalen Communications Group and member of the national PRSA Board of Ethics and Professional Standards, leads a discussion on real-world ethical decision-making with a distinguished panel of pros from around the state including:
- Roger Pynn, APR, CPRC - Curley & Pynn Public Relations & Marketing Communications - Orlando Chapter
- Bonnie P. Upright, APR - Upright Public Relations - North Florida Chapter
- Cyndee Woolley, APR - C2 Communications - Gulf Coast Chapter
Ask the experts and be a part of the event. Not only will you be able to participate and hear some of the best PR minds think through the grey area, you can also pose your own ethical dilemmas to the panel in an exciting Q-and-A session. SHY? No need to worry. If you want to present an anonymous and confidential dilemma to the panel for their insight, just send it to PRSAorlando@yahoo.com.
Don’t miss the one event that could literally help you avoid a potential public relations nightmare. Register today!
$25 Members; $40 Non-members; $15 Students
No shows will be invoiced. Refunds will not be issued unless cancellation order is received at least 48 hours prior to event.
Support the PRSA Orlando/Frank R. Stansberry Scholarship at UCF
The PRSA Orlando/Frank R. Stansberry Scholarship provides financial assistance to one full-time University of Central Flroida student majoring in public relations each year. PRSA Orlando recently reached its financial goal of endowing the scholarhsip by raising $25,000, but there is still much more to do.
Your contribution to the PRSA Orlando/Frank R. Stansberry Scholarshipat UCF will help encourage bright, eager young men and women to major in public relations and become the next generation of practitioners.
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The Citrus Club is located on the 18th floor of the BB&T Bank Building, at the corner of Orange Avenue and Jackson Street in downtown Orlando. Parking is available in the Jackson Street parking lot and the Lincoln garage on Ornage Avenue. Meter parking is also available on the adjacent streets. Unfortunately, we do not validate parking.
When & Where
The Public Relations Society of America/Orlando Chapter is one of 116 worldwide chapters that is focused on advancing the public relations profession and the PR professional practioner. Nearly 200-strong and growing, the membership represents a diverse mix of mid- to senior-level practitioners with a passion and commitment to engaging and growing the practice of public relations in Central Florida.These practitioners represent counseling firms, independent consultants, business and industry, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations.
PRSA Orlando Mission
To be the premier resource providing leadership that advances the public relations profession and is the catalyst for the success of our members.
PRSA is the world's largest organization for public relations professionals with nearly 20,000 members organized into 116 chapters worldwide. With the vision to unify, strengthen and advance the profession of public relations, PRSA has established itself as the pre-eminent organization that builds value, demand and global understanding for public relations.