Do you need more business? Tired of being shortlisted and not up as the selected team? Need to improve you WIN ratio? Want to learn strategies and sharpen your skills in order to beat your competition? Don't miss this opportunity to hear an industry veteran share how to get your firm off the shortlist and into the winner's circle! The program will target specific strategies and and presentation skills you can implement immediately to improve your win ratio as well as clients' perceptions of your team.
A communicator, strategist and trainer, Carolyn Ferguson, FSMPS, CPSM, facilitates corporate and marketing strategies, develops awards and public relations programs. As President of WinMore Marketing Advisors, Carolyn oversees the strategic vision of the company. Creating dynamic promotional materials have garnered Carolyn 59 national and regional design award and developing distinct messaging and strategies to differentiate one firm from another is Carolyn’s specialty. She successfully coaches A/E/C teams pursuing specific project pursuits totaling project values in the billions. She has been an A/E/C marketing consultant for 17 years, is a Fellow of SMPS and was named to the Building Design + Construction’s “40 under 40” list. Carolyn is a Texas Tech Red Raider and graduated with a degree in Communications and Ballet.
Carolyn has been active in the Society for Marketing Professional Services-Houston Chapter (SMPS) for 18 years. A Fellow in the society, she is currently serving on the National Board of Directors as Past President. She has served as Houston Chapter President, President-Elect, Secretary and Membership Chair and has been honored by the chapter with numerous awards — New Member and Member of the Year, Rock of the Chapter and Marketing Excellence and National Chapter President of the Year. Carolyn has been recently inducted into the SMPS Houston Chapter's Hall of Fame - Class of 2012
Metro Technology Center
Economic Development Center
1700 Springlake Drive
Oklahoma City, Oklahoma 73111
Early Bird Rate | Register by May 31
Regular Rate | Registration ends June 9
Become a Program Sponsor today!
- Two registrations to the program
- Company logo on announcements
- Direct access to program attendees via marketing materials
(sponsor is responsible for providing/distributing materials)
Monthly Program Sponsorship: $150 Member | $250 Non-Member
Interested in becoming a sponsor? Contact Karen MacCannell, firstname.lastname@example.org
When & Where
The Society for Marketing Professional Services (SMPS) is a community of marketing and business development professionals working to secure profitable business relationships for their A/E/C companies. Through networking, business intelligence, and research, SMPS members gain a competitive advantage in positioning their firms successfully in the marketplace. SMPS offers members professional development, leadership opportunities, and marketing resources to advance their careers.
In September of 2001, a small group of A/E/C marketers met and quickly decided that an SMPS chapter in Oklahoma was desperately needed to help firms within the state join together to form stronger partnerships and also to offer training opportunities for its members. Within three months officers were elected, Articles of Incorporation were filed, and on December 11, 2001, Oklahoma was declared the 50th SMPS chapter in the nation.