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POSTPONED: Business Breakfast with Dr. Wendy Lynch

InterWest Insurance Services

Thursday, July 11, 2013 from 7:30 AM to 9:00 AM (PDT)

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A Santa Cruz Business Breakfast


Wendy Lynch, Ph.D.

One of the “13 unsung heroes changing healthcare forever.” - Forbes Magazine

Who Survives?

How Benefits Costs are Killing Your Company 

Saving Your Business and Your People

Thursday, July 11th

7:30 - 9:00 AM

Chaminade Resort & Spa

1 Chaminade Lane, Santa Cruz

$20 - reserved seat/breakfast/conversation


Seats are Limited - Please Register by Monday, July 8, 2013


About the Business Breakfast

Have we got your attention?  We hope so.  The title is not an exaggeration. If your company is like most, the burden of benefit costs is threatening its survival. Death may follow a slow, lingering process of innovation starvation when benefits costs reduce critical investment in personnel or product development.  Organization death may also occur in a sudden loss of market share when expenses eventually prevent your products from being price competitive. Either way, fast or slow, companies that keep traditional benefits will die. 

Dr. Lynch will present a lively and interactive conversation demonstrating how compensation and benefits designs have as much influence on employee health (and personal health management) than any health education or behavior change program.  Attendees will hear examples about how to connect pay, time-off, consumer-directed plan design and performance measurement to optimize business outcomes and motivate employees.  Using illustrations of incentives and benefits design, Wendy will explore how the current employer-sponsored healthcare system creates perverse incentives that actually discourage healthy behaviors and encourage benefits utilization.  

Participants will learn how to: 

  • Align incentives to increase employee performance
  • Design compensation and time off policies to optimize attendance and retention
  • Structure health benefits such that costs are reduced and consumerism increases


About Dr. Lynch 

For almost 30 years, Dr. Wendy Lynch has been making the connection between human and business performance. Her career has included roles as faculty at the University of Colorado Health Sciences Center, senior scientist at Health Decisions International, and principal at Mercer Human Resource Consulting.

Dr. Lynch was most recently named by Forbes as one of “13 unsung heroes changing healthcare forever.”  

Dr. Lynch has applied her skills in research design and evaluation to several pivotal studies in the fields of health management, productivity assessment and human capital management. A nationally-recognized speaker and author, Dr. Lynch is co-author of two book: "Aligning incentives, Information and Choice," and “Who Survives?” 

Now Dr. Lynch runs her own consulting firm and serves Co-director of the Center for Consumer Choice in Health Care at the Altarum Institute. Dr. Lynch has her Ph.D. in research and evaluation methodology from the University of Colorado at Boulder


Have questions about POSTPONED: Business Breakfast with Dr. Wendy Lynch? Contact InterWest Insurance Services

When & Where

Chaminade Resort & Spa
1 Chaminade Ln
Santa Cruz, CA 95065

Thursday, July 11, 2013 from 7:30 AM to 9:00 AM (PDT)

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InterWest Insurance Services

InterWest has been a trusted insurance partner since 1910. We offer a full range of business and personal insurance products and services. With more than $500 million in premiums purchased on behalf of our customers every year, and representing over 75 insurance companies, we make our clients' financial care and growth a priorit

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POSTPONED: Business Breakfast with Dr. Wendy Lynch
Santa Cruz, CA Events

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