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Pitch Perfect: How to Pitch Your Startup to Investors

General Assembly - San Francisco

Tuesday, January 15, 2013 from 6:30 PM to 8:00 PM (PST)

Pitch Perfect: How to Pitch Your Startup to Investors

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Ticket Type Sales End Price Fee Quantity
Single Ticket Ended $30.00 $2.64

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Event Details

Pitch Perfect: How to Pitch Your Startup to Investors

Tuesday, January 15th from 6:30 - 8:00 pm

Stephanie Palmeri, Principal, SoftTech VC

Its time to raise money for the startup you've spent months getting off the ground – are you ready?

Learn what VCs look for in investments, your options for capital, and how to tell your startups story from Stephanie Palmeri of SoftTech VC, one of Silicon Valley's most active early stage venture funds.

Student Takeaways:

  • Understand the basics factors that investors look for in venture-backable startups
  • Know the best ways to connect to investors
  • Determine your startup's capital requirements to achieve meaningful milestones 
  • Review different sources of capital (including crowdfunding, accelerators, angels and VCs) and when to leverage each one
  • Learn the fundamentals of a great pitch and tips about how to present it in all sorts of settings


Steph Palmeri is a Principal with SoftTech VC, where she invests in early stage consumer internet companies including next generation commerce, mobile services, and saas. She has over a decade of experience working at the intersection of marketing and technology. At SoftTech VC, Steph’s work includes opportunity reviews, due diligence, market analysis, and dealflow management, in addition to active involvement with SoftTech VC portfolio companies.

Prior to joining SoftTech VC, Steph was an active member in New York City’s emergent VC and entrepreneurial community where she was an Associate with early-stage venture fund NYC Seed and launched the NYC SeedStart incubator. Additionally, she worked with Lot18 on business development and marketing initiatives. Steph’s early experience includes working for Accenture and Estee Lauder as well as building SaaS applications for customers including SAP AG, JP Morgan, and Diageo. Steph holds an MBA from Columbia Business School and graduated magna cum laude from Villanova University with joint degrees in Marketing and Management Information Systems. In her spare time, Steph enjoys bikram yoga, skiing, and getting lost in foreign countries.

Offered in partnership with the  Hattery logo


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Have questions about Pitch Perfect: How to Pitch Your Startup to Investors? Contact General Assembly - San Francisco

When & Where

General Assembly San Francisco @ Hattery
414 Brannan St
San Francisco, CA 94107

Tuesday, January 15, 2013 from 6:30 PM to 8:00 PM (PST)

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General Assembly - San Francisco

General Assembly is a global network of campuses for individuals seeking opportunity and education in technology, design, and business.

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Pitch Perfect: How to Pitch Your Startup to Investors
San Francisco, CA Events Class

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