Location: Embassy Suites, Ft. Lauderdale, FL
Dates: June 26 and 27, 2014
Time: Thursday and Friday 8:30 am - 5:30 pm
Who should attend: Pharmacy owners and marketing managers
If you know how to market, you will have a profitable pharmacy. If you are an ineffective marketer, you won’t. It’s that simple. One of the richest men in the world, Howard Ruff, once said. “If I could teach my kids one thing, it would be the skill of marketing because with that skill, they’d be successful with anything they did.”
The Pharmacy Marketing360º kicks off with a two-day workshop to build the foundation of an effective marketing program. It also includes additional webinars that cover the strategy and application of social media, inbound marketing, word-of-mouth marketing, traditional marketing and how they can all work in harmony to bring you new business and maintain relationships with your existing customers.
This is a must for any pharmacy owner and marketer who desires owning a money-making pharmacy in today's competitive landscape.
Through high-impact processes, exercises, and case studies, you’ll learn:
The objective of this workshop is to have you leave with a marketing plan that sets a platform for engaging your employees, strengthen the relationships with your existing customers, and drives new patients into your pharmacy with new scripts in hand. Best of all, after participating in the Pharmacy Marketing360º program, you’ll own transformable skills and a marketing expertise that will continuously make your pharmacy more profitable year after year.
PDS is not responsible for travel arrangements and costs; we recommend booking fares that are fully refundable or can be changed if necessary.
Note: If you cannot attend this training, you may send a substitute or receive full credit toward a future enrollment. For cancellations made 10 or more business days before the event you may request a refund less a $10 administrative fee.
Pharmacy Development Services (PDS)
Founder and President - Dan Benamoz
Dan Benamoz, R.Ph., CEO, is a marketing and business development consultant and has helped hundreds of Independent Pharmacists launch and grow successful businesses. PDS provides Independent Pharmacists proven methods, strategies, and innovative technologies for learning how to make more money, and how to keep more of what they make.