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Online Personal Branding and Strategic Networking for Professionals

Boston Business Journal and The Best Beginning (TBB)

Thursday, April 10, 2014 from 7:30 AM to 10:00 AM (PDT)

Online Personal Branding and Strategic Networking for P...

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Ticket Type Sales End Price Fee Quantity
Register at http://www.bizjournals.com/boston/event/107641 Ended $75.00 $5.12

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Event Details

Online Personal Branding and Strategic Networking for Professionals

In today’s information rich and easy publishing world, anything you post online is disseminating your message to the world and, by default, promoting your brand—your personal brand.  

Personal branding is about identifying and then communicating what makes you unique and relevant and differentiated for your target audience, so that you can reach your career and/or business goals. If you understand your strengths, skills, passions, and values, you can use this information to separate yourself from your competitors and really stand out online.

Join the Boston Business Journal and The Best Beginning (TBB) for the latest BBJ Speaker Series: Online Personal Branding and Strategic Networking for Professionals. A panel of experts will help you tailor your personal brand online and show you how to stand out by incorporating successful networking techniques.

Brief Introduction to The Best Beginning and real insights from Kahlil Olmstead, founder of G.O. Services and 2013 BBJ Top 40 Under 40 - Steven Peguero, founder of TBB (15min)

Mission: We believe in leveling the playing field and turning eager men and women into 21st century thinkers.

Full confidence, impeccable presentation, successful networking and more are crucial to getting ahead in today’s ever-changing environment. Our tutorials instill these skills and offer the opportunity to interact with an eclectic group of professionals – for real life feedback and the wherewithal to achieve professional goals.

Make Social Media Your Ally (15 min presentation and activity) – Paula Garcia, Marketing Director, Social Media Expert, TBB

In this presentation we’ll show you how to enhance your social profiles using proven branding techniques developed by executives in human capital at fortune 100 companies. When you navigate a career change, job search, or a business launch with your unique brand, you're working from a position of power. Using social media correctly will help you communicate your "unique promise of value" to decision makers and focus on the immediate value and benefit you can offer a prospective employer or business partner.

Attendees will gain insights on how to:

  • Master best practices of using LinkedIn and Facebook to leverage business opportunities
  • Learn to maximize on the effectiveness of their online presence
  • Successfully brand themselves for their industry

 

Master The 80/20 Rule Of Networking (15min presentation and activity) - Austin Pike, Art Director, Networking Expert, TBB

There is a whole trove hidden opportunities in your network, which you might never consider or only discover accidentally. Most people don’t see those opportunities because they’re thinking too small and they don't yet understand the 80/20 rule. Learn how to develop a database of your contacts, keep in touch consistently create a referral based sales system and attract your ideal clients.

Attendees will gain insights on how to:

  • Apply the 80/20 rule to their life
  • Follow up and follow through with connections
  • Capitalize on their connections

 

 

Final Remarks, Questions, Networking (15min)


Have questions about Online Personal Branding and Strategic Networking for Professionals? Contact Boston Business Journal and The Best Beginning (TBB)

When & Where


MCLE, Inc.
10 Winter Place
Boston, MA 02108

Thursday, April 10, 2014 from 7:30 AM to 10:00 AM (PDT)


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Organizer

Boston Business Journal and The Best Beginning (TBB)

Join the Boston Business Journal and The Best Beginning (TBB) for the latest BBJ Speaker Series: Online Personal Branding and Strategic Networking for Professionals. A panel of experts will help you tailor your personal brand online and show you how to stand out by incorporating successful networking techniques.

  Contact the Organizer

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