Online Fundraising 101: Building Relationships and Moving People to Act [Lunch & Learn Webinar]
Friday, May 9, 2014 from 11:00 AM to 12:30 PM (EDT)
Online Fundraising 101: Building Relationships and Moving People to Action
"Lunch & Learn" Webinar for NYCON Members
Presented by Valerie Venezia, VP of Membership & Marketing and
Audrey Grifel, Capacity Building Advisor, NYCON
May 9th,2014 11:00am to 12:30pm
Getting our message straight, connecting it to the right people and getting them to act on our nonprofit’s behalf (give money, time, attend a function, etc.) has becoming increasingly more difficult – yet more important than ever. In order for the “new donor” to start giving it’s not enough for them to know you “do good work.” They have to feel like they know your organization’s “personality,” and that they have a real relationship with you. Relationships like this can take a lot of time and attention to build and maintain - even online -- and once in a while they require some non-traditional communication methods (and messages.) In this webinar our staff will give you an overview of what every nonprofit can do to define an impactful message, connect it to the right folks and begin to build an active relationship that benefits both parties. Some tips and tools will be shared on ways nonprofits can cultivate relationships online (including what websites & tools might be best to use) that turn into dollars in the real world.
When & Where
New York Council of Nonprofits, Inc. (NYCON)
Founded in 1927, NYCON is a 501(C)(3) membership-based, mission-driven, statewide association of diverse charitable nonprofit organizations. With over 3,000 members, we work to build the capacity of nonprofits and communities to enhance the quality of life through responsive, cost-effective service. Our mission-based activities are enhanced by three subsidiary corporations: Governance Matters, Inc., Innovative Charitable Initiatives, Inc., and Council Services Plus.