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Digital Media Wire presents

NY Games Conference

Digital Media Wire

Wednesday, September 5, 2012 from 8:00 AM to 6:00 PM (EDT)

NY Games Conference

Ticket Information

Ticket Type Sales End Price Fee Quantity
Pre-Registration Ended $599.00 $9.95
Regular Online Registration Ended $699.00 $9.95
Onsite Registration Ended $799.00 $9.95

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Event Details

Over 400 leaders in the games and connected entertainment industries gather at the one and only annual games conference in NYC to network, do deals, and share ideas about the future of games and connected entertainment.

NY Games Conference – now in its 5th year – features lively debate on timely cutting-edge business topics.

Participants include top representatives from game publishers, developers, advertising, investment firms, social networks, technology providers and content companies as well as analysts and press.


2012 Agenda

Registration, Breakfast & Networking

Welcome to the Conference

Ned Sherman, CEO & Publisher, Digital Media Wire  
Jay Baage, Event Director, NYGC

The State of the Games Industry - View From The Top
Industry leaders discuss the current state of the games industry as the business continues its transition towards a digital future. What does it take to make a successful game these days across platforms? What emerging gaming platforms will be the most important in the years to come? How do you make money in this more and more complicated gaming universe with new digital platforms competing with the time and pocketbooks of consumers?  




From Console to Cloud: Exploring Today’s Multiple Distribution Possibilities
Videogames are an important part of the migration of content "into the cloud." But despite the disruptive impact the Internet is having on traditional retail, physical goods aren’t likely to disappear any time soon, or will they? If so, when can we expect that to happen? What new forms of distribution work for different types of games? Which devices are going to be driving the future growth of the gaming business? This panel will give you an overview of current trends, provide relevant case-studies and give you the unfiltered truth of technological opportunities and challenges facing the games industry in a digital age.


Free, Pay-To-Play and Subscription: Monetizing Games in a Multi-Platform Universe
Games account for the largest portion of paid online content, well ahead of other forms of content, such as movies/video and news. While subscriptions have proven a very successful model for games such as World of Warcraft, it might not be suitable for other online games. When it comes to mobile games and casual games, is freemium the way to go? Is there enough money to go around for subscriptions? This panel of game experts will give you a glimpse into the future of game monetization and provide many good ideas for what models will work for your products/services.


From Console to Cloud: Exploring Today’s Multiple Distribution Possibilities
This panel of decision-makers in the mobile games value chain will discuss the state of the industry with a focus on innovation, pricing, new devices, marketing and distribution models for mobile games. Is the iPhone app model the way of the future for the rest of the business or what are the alternatives out there? How is the market for iPad and tablet games evolving?

Madison Avenue Got Game! Creating Successful Campaigns In and Around Games
This panel of advertising, brand and games executives will discuss opportunities for advertisers and brands to reach consumers through the games, virtual worlds and social networks. How are brand marketers and their agencies navigating this space? On the other side of the coin, how can game companies generate revenue and free mass advertising by incorporating digital game content into brand advertising?


Lunch Buffet

DEBATE CLUB: You Pick The Topic!
Structured as a formal academic debate, panelists are divided into two teams that are either pro or con the trend or topic. Each team will be given 2 minutes for initial arguments and then it's time for rebuttals. The audience will determine the winner via show of hands. This is a classic DMW games event session that you don’t want to miss. Sparks are sure to fly!
: Mike Vorhaus, President, Magid Advisors

Keynote / DEMO / Case Study


The Power of Community – Integrating Social Design in Creating, Promoting and Distributing Games
Flash and browser-based games that work both stand-alone and as application widgets on social networking websites such as Facebook have been a growing segment of the gaming industry lately. So how important is the social factor in gaming and how do these games find distribution? How do you create a hit social game and how is it different from console, to PC to smartphone and tablets? This panel of executives from social networks, technology and games companies will tackle these questions and more.


The Future of Virtual Goods and Legalized Gambling? New Opportunities, New Challenges
There is a growing consensus that successful online games companies, social networks and virtual worlds need to complement advertising and freemium with a virtual goods micro-transaction business models. The selling point is higher user monetization relative to advertising revenues and the business of virtual currencies (both earned and bought) have already become a big business – but are there any inherent limitations in the future growth of the industry given the fragmented nature of it today (e.g., a game’s currency is, for the most part, tied to that specific game and cannot be used elsewhere or exchanged for other items of value)?


FUTURE GAMING TRENDS - Analyst Presentations, Predictions and Demos

Leading analysts and industry experts end the day's discussions with an overview of the latest research that reflects and illustrates the current state of gaming and the directions in which the industry is heading, including: consumer behavior & attitudes; adoption & penetration rates of key technology channels & platforms; and business & economic performance numbers.

Presentation 1

Presentation 2

Presentation 3


Upstairs Ball Room
NYC Rants: Five game industry vets sound off on the trials and tribulations of being a game developer in Los Angeles. This session comprises five 5-Minute Rants from some of the East Coasts loudest and most opinionated game industry leaders. This will be a fun and relaxing session with opportunities from the audience to jump into the discussion. Co-sponsored by IGDA Wine and Beer will be Served!


Have questions about NY Games Conference? Contact Digital Media Wire

When & Where

Museum of Jewish Heritage
36 Battery Place
New York, 10280

Wednesday, September 5, 2012 from 8:00 AM to 6:00 PM (EDT)

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Digital Media Wire

Digital Media Wire (www.dmwmedia.com) is a media company that provides strategic consulting and manages marketing campaigns for digital media brands, and owns and produces industry conferences. The company also publishes daily newsletters and operates the popular www.dmwmedia.com news and community portal. The company produces conferences and events in four media verticals: games, music, video and advertising. DMW's portfolio includes: Digital Entertainment World (an IDG World Expo joint venture), NYME:  NY Media Festival (formerly DMW Week NYC) and LA Games Conference. Participants include entrepreneurs and senior decision-makers at leading media, entertainment and technology companies, investors, advertisers, policy-makers and legal professionals. DMW has one of the largest and most engaged and senior-level communities in the digital media industry.

  Contact the Organizer
Tickets are Non-refundable. Follow us on Twitter @dmwnews for daily news, special promotions and offers! Events List: To receive updates and announcements about our events, you are invited to join our event email list at http://bit.ly/90HYmu More Information: Digital Media Wire, Inc. 8721 W. Sunset Blvd., Suite P8, Los Angeles, CA 90069 Tel. 310-855-0033 - Email: info@digitalmediawire.com visit www.dmwmedia.com

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