Firecat First Friday April: Measuring Success with Google Analytics
- Business & Professional
- Peer 1 Hosting, San Antonio TX
Think usability testing is out of budget, out of reach, for many projects? In this coworking brownbag session, we'll look at several online usability tools that let you test navigation, perform card sorts, and run users through task scenarios while measuring where they're clicking, what they're looking at and even capturing video of their faces and screen movements.
Usability isn't limited to expensive labs. We'll discuss real-world usability studies conducted with nothing more than paper prototypes, PDFs and phones.
The web industry is changing so fast, we need to compare notes to keep up - and Firecat has a vested interest in developing a robust creative community in San Antonio.
So here's the deal. Every first Friday of the month, we provide lunch and an interesting topic and speaker related to the Creative Economy. Bring your laptop, smart phone - or pad and pen. We open up the Studio and share the wifi, coffee and soft drinks between 10:30 and 3:30, open house style. Come network and hang out. Share and get some new ideas to recharge yourself. For more information, see the Firecat Coworking FAQs.
Firecat Studio is an interactive agency headquartered in San Antonio, Texas. We create and maintain websites, mobile websites and apps, email/enews campaigns, and social media campaigns for business. We specialize in combining user-centered design, analytics, SEO/SEM, usability studies and surveys with smart strategy to meet business goals. We help organizations select and integrate web, email, social media and other marketing and PR tools and techniques so they work together to meet business goals.
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