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Mobile University 2012 Summit: Mobile Everything

Heartland Mobile Foundation

Monday, September 24, 2012 from 9:00 AM to 6:00 PM (CDT)

Mobile University 2012 Summit:  Mobile Everything

Ticket Information

Ticket Type Sales End Price Fee Quantity
Late Admission - Brands/Product Mgt (9/15-9/21)   more info Ended $349.00 $0.00
Late Admission - Agency/Consultants/Recruiters(9/15-9/21)   more info Ended $450.00 $0.00
Late Admission - Digital/Mobile Companies (9/15-9/21)   more info Ended $600.00 $9.95
Full-Time Student   more info Ended $99.00 $3.47
Tech Entrepreneur   more info Ended $250.00 $7.24
The HMC is a non-profit which seeks to be the trusted source of education in this confusing, fast-growth industry. Your donations help us fund programs that educate people on how to use this new marketing channel in a constructive, consumer-friendly way.

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Event Details


Mobile University 2012 Summit logo

Mobile University

2012 Summit

September 24, 2012

Microsoft Innovation Center, Chicago



WE ARE SOLD OUT - Please register to have your name put on the Waitlist.

We also have tickets available to the evening reception after the Summit.  You can mingle with the summit attendees and see hot mobile trends in our Experience Hall.  Click here.

Mobile Everything


Keynotes added: Stephen Surman, former VP Digital Strategy, Anheuser-Busch, and Chris Brown, VP Product Management, Apartments.com.

Speakers added: PepsiCo - Gatorade, United Airlines and Deloitte Digital to provide insights into Millenials, the Business Traveler and Retail Showrooming, respectively. Click on “Curriculum” and “Speakers” tabs for more information.

Every demographic and psychographic is increasingly addicted to their mobile devices. Every innovation trend is altered by it.  And every mobile technology has unique capabilities to disrupt the competitive field.  Learn how from the brands blazing the trail at the MobiU2012 Summit.

Hear from brand innovators at marquee companies such as: Blue Cross Blue Shield, Best Buy, Cars.com, Encyclopaedia Britannica, Kimberly-Clark, Walgreens and others as they discuss innovation in the mobile sector and provide insights into the behaviors of the “new” mobile consumer. Click on the “Speakers” or “Curriculum” tab for more details. Over 200 brands, marketers, agency representatives and product managers spanning the B2B and B2C channels from North America are expected to attend MobiU2012.

For more infomation on curriculum & speakers, click here.

Tickets to the Mobile University Summit include free admission to the Mobile University Reception afterwards from 6:15-9:00pm.  Enjoy free hors d'oeuvres and drinks while you network and learn more in our Experience Hall.

Speaker and Experience updates are made every week. Sign up on our email list and follow us on Twitter, LinkedIN or Facebook to hear announcements as they are made.

Get Email Updates

Registration is based on the role of your job. For Marketers & Product Managers working directly for a brand the regular ticket price is $299.  Agencies, Consultancies and Recruiters who buy and sell mobile services pay $400 base price.  Those who work at mobile companies, digital companies and others who are selling services pay $500 base price.

The Mobile University is open to all but we recognize that some roles will impact the growth of the industry more than others. As our mission is to educate brands on how to use mobile, we subsidize those who work directly on brands and their brand stewards.

Enroll during our “Early Decision” – pricing increases after August 24th, so enroll early!

Product Mgt
Seller (Mobile &
Digital Tech Co.)
Early Decision
(thru 8/24/12)
$199 $250 $300
Regular Admission
(8/25 – 9/14)
$299 $400 $500
Late Admission
(9/15 – 9/24)
$349 $450 $600


Mobile University™ is the creation of the Heartland Mobile Council™, a Chicago-based non-profit whose mission is to bridge the gap between marketers and the mobile industry. The confluence of consumer retailers, brands, researchers and agencies – combined with the presence of the “average consumer” – make Chicago, the Heartland of America, the best place to learn how to utilize mobile technologies to communicate with your customers.

Mobile University is made possible by the generosity of our Sponsors and support of our Partners.  Thanks to Microsoft as our Host Sponsor!






Have questions about Mobile University 2012 Summit: Mobile Everything? Contact Heartland Mobile Foundation

When & Where

Microsoft Innovation Center
Aon Center
200 E Randolph St., 2nd floor
Chicago, IL 60601

Monday, September 24, 2012 from 9:00 AM to 6:00 PM (CDT)

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Heartland Mobile Foundation

The Heartland Mobile Foundation™ is a Chicago-based non-profit organization whose mission is to foster economic development in the Heartland of America to build the future mobile marketers. Heartland Mobile is dedicated to support the growth of the market of all things mobile with best-in-class mobile marketing educational programs and by promoting mobile best practices. Through its partnership with brands in its main initiatives–Mobile University™ Week, the Brands+Startups™ Marketing Challenge, HMCertification, and HMAction–Heartland Mobile serves to grow and guide the industry.

  Contact the Organizer
Mobile University 2012 Summit: Mobile Everything
Chicago, IL Events Conference

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