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Meet the Innovators: Social TV

The 85-Percent

Wednesday, January 30, 2013 from 7:00 PM to 8:00 PM (EST)

Meet the Innovators: Social TV

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How do you drive deeper engagement between fans and their favorite shows – anywhere, everywhere and always? 

Join Women Innovate Mobile (WIM) at the Apple Store in SoHo on Wednesday, January 30 for a conversation on the business of social TV with Nancy Jo, VP of Strategy & Business Development, Bravo Digital Media, Carlota Espinosa, Founder of Styloot and Kathleen Utecht, Senior Associate, Comcast Ventures. Moderated by WIM co-founder and managing director, Kelly Hoey, we’ll discuss the emerging business of social television, why Bravo is leading this new frontier of consumer engagement, and how Bravo is defining  new ways for viewers to engage with other passionate and devoted fans and is partnering with startups like, Styloot, to make it easier for viewers to shop their favorite shows.

About Nancy Jo:

Digital entrepreneur Nancy Jo was appointed to the newly created position of Vice President, Digital Strategy and Business Development at Bravo in May 2012. Prior to joining Bravo, Jo was Senior Director of Business Development for VEVO where she was responsible for sourcing and executing new business opportunities to broaden product and service offerings, diversify revenue models and expand distribution across platforms and territories. Previously, she held various positions at Modern Luxury Media, most recently as Vice President of Corporate Finance and Business Development. Earlier in her career, she worked at Boston Scientific, Buongiorno and Deutsche Bank AG. Jo graduated from Harvard University with an A.B. in Economics before receiving a Masters of Business Administration (MBA) in Management and Strategy from Northwestern University and Masters of Public Administration (MPA) from the Kennedy School of Government at Harvard University. Follow Bravo on Twitter @Bravotv.

About Carlota Espinosa:

Carlota Espinosa is the CEO and Co-Founder of Styloot. Launched in December 2012, Styloot is a free service that helps you find the styles you love. A serial entrepreneur, Carlota co-founded Hautelook (December 2007) and was its Vice president until it was sold to Nordstrom in 2011. Before Hautelook, she was with Fox Television for 15 years producing news, entertainment and fashion shows, including the daily fashion segment - Style File. Carlota is a 3-time Emmy award winner. She can be found on Twitter @carlotaesp @Styloot.

About Kathleen Utecht:


At Comcast Ventures, Kathleen Utecht sources and identifies new investment opportunities, conducts diligence on potential investments and works closely with Comcast Ventures’ portfolio companies. Prior to joining Comcast Ventures, Kathleen worked in venture capital for Core Innovation Capital and WVP Ventures.  Prior to her venture roles, Kathleen invested in and led Green Rock Entertainment, the start-up toy/game manufacturing company whose main product was Cahootie.  She won Ernst & Young’s Winning Women award for its success. Before her operational adventure, Kathleen was an investment banker in the financial services group of Raymond James and a graduate of General Electric Capital’s Financial Management Program. Follow Comcast Ventures on Twitter @ComcastVentures.


About Kelly Hoey:

Listed in Forbes as one of five women changing the world of VC/Entrepreneurship, Kelly Hoey is the co-founder and managing director of  Women Innovate Mobile, the first accelerator program for women founded (or co-founded) startups focused on mobile technology or pursuing a mobile-first strategy. Kelly is a connector, networking catalyst and community strategist.  She is an angel investor and sits on the advisory boards of tech startups: Lion’esque Style, The Levo League, Best Fashion Friend, BuzzTarget and Notorious. Kelly can be found on Twitter @jkhoey.


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When & Where

Apple Store SoHo
103 Prince Street
New York, NY 10012

Wednesday, January 30, 2013 from 7:00 PM to 8:00 PM (EST)

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The 85-Percent

85% of consumer purchases are made by women. Oddly though, the senior leadership in the companies they purchase from, is still dominated by men. 85-Percent was founded to even the scales – informing women as consumers and advancing them to achieve their full potential as professionals, business owners and leaders.

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Meet the Innovators: Social TV
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