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Medaling in Pop Culture Moments

Social Media Club Atlanta

Thursday, March 20, 2014 from 6:30 PM to 9:00 PM (EDT)

Atlanta, GA

Medaling in Pop Culture Moments

Ticket Information

Ticket Type Sales End Price Fee Quantity
Social Media Club Official Member (join today!) Ended Free $0.00
Advance Ticket - Non-members Ended $5.00 $0.00
At the Door (if space available) Ended $10.00 $0.00

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Event Details

**Reschedued for March 20 Due to Weather**

Are you going for the gold, or just a social media spectator? From the Olympics to the Academy Awards; Grammys to March Madness, how can you seize on big event moments for your clients through social media marketing?

Join us for our first SMCATL event of 2014 as our expert panel shares case studies, best practices and lessons learned from turning big events... into big results.    

Our Panel: 

  • Juan Fernando Santos (@jsotnas1), Chief Experience Officer at VML
    Gatorade's #WinFromWithin guerrilla campaign during the 2012 Olympics
     
  • Josh Martin (@Jmart730), Social Media Manager at Arby's
    Want to hear how the Pharrell William's Grammys hat tweet came to be? Josh is the brains behind it. 
     
  • Kaitlyn Dennihy (@kaitlyndennihy), Brand Planner at Moxie (Engauge)  
    Social Media for Sports Events: Chick-fil-A and Nike

  • Laura Houghton (@laurawhoughtonSenior Social Media Manager at Coca-Cola
    How Coca-Cola created a Cultural Conversation during the 2014 Super Bowl with #AmericaIsBeautiful

  • Moderated by Todd Copilevitz (@toddcop), Partner/Digital Strategy at JWT Atlanta

Join us for networking, food and drinks beginning at 6:30 PM
Panel discussion and Q&A from 7:30 - 9 PM. 
 


Special thank you to our host and sponsor for this event:

360i is an award-winning digital marketing agency that drives results for Fortune 500 marketers through insights, ideas and technologies. 360i helps its clients think differently about their online presence and evolve their strategies to take advantage of the new world of marketing communications – one where brands and consumers engage in interactive and multi-directional conversations. 360i has been named Digital Agency of the Year by both Adweek and Mashable, and outright Agency of the Year by OMMA/MediaPost. Ad Age named 360i the #2 Agency in the country in its 2013 A-List issue and also named it one of the "Best Places to Work" in Marketing & Media for two years running. Current clients include Coca-Cola, Bravo, Oreo, Smirnoff and SUBWAY, among others.



Save the Date!
Mark your calendars now for upcoming Social Media Club Atlanta events

  • April 17: Social Media Cage Match
  • May 8: The Rise of Imagery in Social Media 
  • June 12: Pecha Kucha Night (back by popular demand!)
  • July 10: Social Crises: How to Identify, Manage - and Avoid

Remember, official Social Media Club members attend all events for free - Join today!
Have questions about Medaling in Pop Culture Moments? Contact Social Media Club Atlanta
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When & Where


360i
1545 Peachtree Street
Suite 450
Atlanta, GA 30309

Thursday, March 20, 2014 from 6:30 PM to 9:00 PM (EDT)


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Organizer

Social Media Club Atlanta

Social Media Club Atlanta's mission is to connect people within their local community through their interest in and passion for social media.  Members from the worlds of business, media, advertising, PR, design, education, non-profits, and government meet monthly to discuss how they and their community can benefit from changes and best practices brought by emerging media.

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