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Marketing's New Melody: Musicians as Creative Directors

Tuesday, April 23, 2013 from 5:30 PM to 8:30 PM

New York, United States

Marketing's New Melody: Musicians as Creative Directors

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General Ended Free  

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Event Details

From Justin Timberlake to Alicia Keys and Lady Gaga, musicians are taking over as Creative Directors of highly visible brands.  Why this strategy? Why now? What's your take on this recent trend? 

Discuss and interact with leaders at Sony Music, RCA Records, 
thntck. (\'thentic\) corporation and Ogilvy & Mather for an intellectual and inspiring panel addressing the challenges and opportunities this trend poses.  


Confirmed Panelists:

Michael Freeman  |  Music Producer & Lead  |  Ogilvy & Mather NY

Chris Jennings | CEO, Chief Strategist  |  thntck. (\'thentic\) corporation

Russ Jones  |  VP, Promotions & Lifestyle Marketing  |  RCA Music Group

Jeannette Perez  |  VP, Music for Brands, Advertising & Licensing  |  Sony Music Entertainment

Calle Sjoenell  |  Chief Creative Officer  |  Ogilvy & Mather NY

Moderated by: 
Karla Ballard  |  SVP & Senior Partner of The Impact Studio  |  
Ogilvy & Mather LA


Registration @ 5:30 PM | Panel Discussion @ 6:30 PM |  Networking @ 7:45 PM
RSVP by 5pm on Monday April 22nd.
Seating is gauranteed to the first 200 attendees.  Please arrive early as we expect a large audience!  (Special seating accomodations will be reserved for the disabled, pregnant, and elderly). 

Tweet #MarketingsNewMelody #OgilvyBlackDiaspora

Location: Ogilvy & Mather Theater 
New York Headquarters
636 11th Avenue, New York, NY 10036



Have questions about Marketing's New Melody: Musicians as Creative Directors? Contact the organizer

When & Where

636 11th Avenue
Theater
New York, 10036

Tuesday, April 23, 2013 from 5:30 PM to 8:30 PM


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