Marketing's New Melody: Musicians as Creative Directors
Tuesday, April 23, 2013 from 5:30 PM to 8:30 PM
From Justin Timberlake to Alicia Keys and Lady Gaga, musicians are taking over as Creative Directors of highly visible brands. Why this strategy? Why now? What's your take on this recent trend?
Discuss and interact with leaders at Sony Music, RCA Records, thntck. (\'thentic\) corporation and Ogilvy & Mather for an intellectual and inspiring panel addressing the challenges and opportunities this trend poses.
Michael Freeman | Music Producer & Lead | Ogilvy & Mather NY
Chris Jennings | CEO, Chief Strategist | thntck. (\'thentic\) corporation
Russ Jones | VP, Promotions & Lifestyle Marketing | RCA Music Group
Jeannette Perez | VP, Music for Brands, Advertising & Licensing | Sony Music Entertainment
Calle Sjoenell | Chief Creative Officer | Ogilvy & Mather NY
Karla Ballard | SVP & Senior Partner of The Impact Studio | Ogilvy & Mather LA
Registration @ 5:30 PM | Panel Discussion @ 6:30 PM | Networking @ 7:45 PM
RSVP by 5pm on Monday April 22nd.
Seating is gauranteed to the first 200 attendees. Please arrive early as we expect a large audience! (Special seating accomodations will be reserved for the disabled, pregnant, and elderly).
Tweet #MarketingsNewMelody #OgilvyBlackDiaspora
Location: Ogilvy & Mather Theater
New York Headquarters
636 11th Avenue, New York, NY 10036