Marketing and Mobile Technology
Monday, May 17, 2010 from 5:30 PM to 8:30 PM (EDT)
Marketing & Mobile Technology – Bridging the Gap
Mobile Monday Mid-Atlantic invites you to Marketing and Mobile Technology, May 17th.
The event will be held in partnership with the Philadelphia Chapter of the American Marketing Association (PAMA) and the Philadelphia Interactive Marketing Association (PhIMA), and is sponsored by DeviceAnywhere and Morgan Lewis.
Featuring a discussion between marketers and technology professionals, the panel will work to identify how mobile marketing is being successfully incorporated for their clients’ marketing needs.
With a variety of technologies that make up mobile marketing, the group will also discuss what barriers exist between those technologies and the needs of agencies and brands.
Mobile marketing represents one of the biggest waves of innovation in digital marketing today. Both agencies and brands will find value in this interactive discussion as they assess how best to leverage mobile as part of the marketing mix.
When: Monday May 17th, 5:30pm-8:30pm
Where: Loews Hotel, 1200 Market Street, Philadelphia
Keynote Speaker: Josh Kopelman, First Round Capital
Moderator: Jeannette Kocsis, Senior Vice President, Digital Marketing,
The Agency Inside Harte-Hanks
Drew Salamone, Director, Digital Media, NBC Universal
David West, VP Sales and Marketing, Pocono Mountain Convention and Visitors Bureau; Mobile Marketing Committee Chair for the Destination Marketing Association International
Steve Rockman, SVP Digital Strategy, The Star Group
Dan Goikhman, co-Founder, Mojiva
Paul Afieri, Vice President, Marketing and Communications, Limelight Networks
Greg Yardley, VP Products - Ad Optimization and Co-founder, Flurry
RSVP now to reserve your ticket, as seating will be limited. $10 admission in advance, $20 at the door. Students free.
NEW – VIP ticket at $25, to include your company name and contact details in the event handout.
(Admission fee is used solely to support Mobile Monday event programming.)
In partnership with:
Follow us on Twitter: @momo_ma
Join us on LinkedIn: http://www.linkedin.com/groupRegistration?gid=44031
When & Where
Mobile Monday Mid-Atlantic
Mobile Monday Mid-Atlantic (MoMo Mid-Atlantic, www.momo-ma.com) is a non-profit global community of wireless industry professionals. Our goal is to promote a vibrant mobile community from Princeton to Philadelphia to Baltimore. With over 1,200 members joining since it was founded two years ago, Mobile Monday Mid-Atlantic is the fastest growing technology networking organization in the Greater Philadelphia area. Our chapter organizes events around wireless mobility featuring industry-leading keynote speakers and panelists. Past events have been attended by 200-400 people to network with other entrepreneurs, executives, students, developers, marketers and professionals and to learn more about mobile marketing and advertising, location based services, next generation wireless, mobile social networks, emerging mobile companies (demo day) and mobile in the enterprise.