This event has ended

Making it Last in the New Era of Customer Relationships

Zendesk

Tuesday, July 29, 2014 from 1:30 PM to 6:00 PM (PDT)

San Francisco, CA

Registration Information

Type End Quantity
REGISTER Ended Free  

Share Making it Last in the New Era of Customer Relationships

Event Details

Join Zendesk, Forrester Research Principal Analyst, Kate Leggett, Shopify and Modcloth on July 29th in San Francisco to discuss the new realities of customer relationships, gain insight into the reporting & metrics behind a successful customer engagement strategy, and learn how to benchmark your business against competitors.

 

AGENDA:

1:30PM - 2:00PM: Registration & Networking

2:00PM - 2:15PM: The Art of Customer Relationships
Opening Remarks by Mikkel Svane, CEO, Zendesk

2:15PM - 2:30PM - Aligning Social Responsibility with Customer Engagement
Corporate social responsibility is an integral part of the new era of customer relationships. Including CSR in your overall strategy can increase loyalty, provide broader exposure...and make you a better business.
Tiffany Apczynski, Director of Public Affairs, Zendesk

2:30PM - 3:15PM: Forrester Keynote: The Changing Face of CRM
Successful CRM today is not only about features and functions, or internal efficiencies. It's about better understanding your customer's needs and supporting them during their engagement journey. Learn how to deliver contextual experiences that add value to the customer and preserve the value of the company brand.
Kate Leggett, Forrester Research, Inc. Principal Analyst

3:15PM - 3:25PM: Break

3:25PM - 3:55PM: Shopify Case Study: How to Scale a Customer Service Organization for Growth and Produce Qualitative Results
Hear from industry innovator, Richard Hall, on how Shopify is implementing customer engagement strategies that can improve your business and drive growth. From leveraging data and insights to enhance performance, to building out the engagement model that fits your company.
Richard Hall, Operational Effectiveness Leadership, Shopify, Inc

3:55PM - 4:15PM: Modcloth Case Study: Leveraging Engagement to Drive Satisfaction and Revenue
Learn how Modcloth turned customer satisfaction into increased revenue by providing online shoppers expert guidance and a seamless customer experience. By moving beyond the numbers to deliver on a customer service mission Modcloth has created a unique customer experience and lasting customer relationships.
Audrey Griffith, Director of Customer Care, Modcloth

4:15PM - 4:25PM: Break

4:25PM - 5:00PM: Interactive Panel Discussion with Kate Leggett
We'll be breaking down what we've learned, gaining deeper insight & addressing specific pain points.

Moderator:
Kate Leggett, Forrester Research, Inc. Principal Analyst

Panelists:
Sam Boonin, VP Products, Zendesk
Richard Hall, Operational Effectiveness Leadership, Shopify, Inc
Audrey Griffith, Director of Customer Care, Modcloth



5:00PM: Networking Reception

 


We hope you can join us. Please register now as space is limited!

Have questions about Making it Last in the New Era of Customer Relationships? Contact Zendesk

When & Where


The Bently Reserve
301 Battery St
San Francisco, CA 94111

Tuesday, July 29, 2014 from 1:30 PM to 6:00 PM (PDT)


  Add to my calendar

Organizer

Zendesk

Zendesk is the leading cloud-based customer service software solution. More than 45,000 companies such as Gilt Groupe, Uber, and Disney are using Zendesk to lower their support costs, raise productivity, and increase customer satisfaction. Loved by both service teams and their customers for its beautifully simple interface, Zendesk is easy to try, buy, implement, and use. Learn more at www.zendesk.com.

  Contact the Organizer

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.