Come join us for a panel discussion and hear speakers from leading agencies as well as ad-technology startups discuss social marketing. Learn what different size organizations need in technology and how they strategize in order to master this marketing art. We'll be discussing what works and what doesn't so be sure to bring questions about any social marketing challenges that your company is dealing with!
A reception with food and drinks will follow the panel where attendees can mingle and network with one another. This event is free for social marketers, as well as advertising and media industry professionals and/or students.
The Madison&Main Panel Series is a multi-part and multi-city panel event hosted by PaperG that explores the intersection of Madison Avenue and Main Street and how ad technology is changing local advertising. After a great discussion in Dallas about publishers bringing creative design in house, we're heading to Austin to discuss the challenges of scaling social media marketing at different company sizes and geographic footprints.
The Panel Includes:
Speaker: Andrew Allison, CEO Main Street Hub
- About Andrew: Andrew Allison is a Co-CEO of Main Street Hub, the do-it-for-you marketing platform for local businesses. With clients in all fifty states, the company offers full-service social media management products to businesses like restaurants, salons, and auto repair shops.
Speaker: Yvonne Tocquigny, CEO Tocquigny
- About Yvonne: Yvonne Tocquigny is the founder and CEO of Tocquigny, a leading digital marketing firm, www.Tocquigny.com. Tocquigny is recognized by B-to-B Magazine as one of the top 3 digital marketing firms in the country. Clients include Jeep, Dell Computer Corporation, Regent University, Coinstar, Hitachi, AT&T, and Momentum Telecom.
Speaker: Brian Parks, VP-Community Development of SocialMedia.org
- About Brian:Brian Parks has almost two decades of leadership experience. Mr. Parks' roles have spanned Direct Sales, Digital Media, Channel Sales, Business Development, Account Management, Digital Product Development, Marketing, Project Management and Supply Chain. As the Vice President of SocialMedia.org, Brian is responsible for the recruitment of new Fortune 1000 members and social media technology and agency partners.
Moderator: Victor Wong, CEO of PaperG
- About Victor: Victor Wong is the CEO and co-founder of PaperG, an advertising technology company that makes display ads simple. Victor has served as co-chairman of the Interactive Advertising Bureau’s (IAB) Local Committee and has been a guest lecturer at events hosted by NYU, NAA as well as BIA Kelsey. He has contributed writings to Forbes, PaidContent, and Techcrunch.
More speakers TBA
6:30pm: Moderated Panel Discussion
7:30pm: Networking and Refreshment Reception