Lunch & Learn: Social Media Bootcamp Tips, Tricks & Tactics
Monday, August 17, 2009 from 10:00 AM to 4:30 PM (PDT)
Sorry. This EVENT is sold out for tomorrow, Monday 8/17. We may do this again in the late FALL.
*** This event is being held at the Domain Hotel in Sunnyvale, CA*****
www.jdvhotels.com 1085 E. El Camino Real, Sunnyvale, CA 94087
This is a "ROLL UP YOUR SLEEVES and let's get to work" seminar.
We will have 6 Experts who will each give Tips, Tricks & Tactics that you can take and apply to your business, website, online store or your social media presence immediately. Each speaker will talk for 45 minutes with a 15 minute "Ask the Expert" Q & A.
This 6 hour seminar is designed for the Intermediate person who has some experience with updating their own website, that is a Do It Yourselfer for your own SoMe stratgey and organic rankings, you are familar with Article Publishing, Blogging and you are active on Facebook, Biznik, You Tube, My Space, and/or Twitter. If these are all new concepts to you, this class may not be right for you.
Start time on 8/17 is 10 a.m. and we will wrap up at 3:30. First speaker is up at 10:00 a.m. We have a BONUS speaker from 3:30 to 4:30.
Please feel free to bring your laptop, but you MUST also bring your own Internet Connection. Otherwise, prepare to learn a lot and take alot of notes. Each speaker will give you a hand out with their 3 - 5 Tips for their area of expertise and their company information. Laptops are not required for this seminar, though.
Order of speakers updated 7/31.
10:00 - 11:00 Pump Up Your Blog
11:00 - 12:00 Finding the right SoMedia Tools for your Biz
12:00 - 12:30 Break for lunch buffet (self serve sandwich bar, bring back to your seats)
12:30 - 1:30 Do It Yourself Organic Rankings/ Article Publishing
1:30 cookie/coffee/tea/apple break (self serve)
1:30 - 2:30 Twitter for business
2:30 - 3:30 Putting your SoMe strategy together/mng them and your time
BONUS: 3:30 - 4:30 for those that can stay Massimo - Google Analytics
Please feel free to come and go for the various speakers. Please be considerate as you come and go.
Informal Networking before and after.
Please bring lots of business cards or brochures from your business. We will have a table where you can put your cards and brochures.
A very simple sandwich lunch will be served. Iced tea, lemonade and water will be served all day. We will have a cofffee and cookie break at 1:30pm. (If you have special dietary needs, please be flexible or bring some goodies of your own in case you are not wild about the selection.)
TOPICS & SPEAKERS. (In no particular order.)
Patrick Schwerdtfeger http://www.TacticalExecution.com
Author of "Webify Your Business, Internet Marketing Secrets for the
Topic 1: 3 Easy Ways to Attract Targeted Website Visitors for Free
Over 98% of websites get fewer than 5 visitors each day.
Attracting high-quality website visitors doesn’t have to cost a
fortune. With a little direction, you can accumulate strategic
one-way inbound links and watch the targeted traffic pour in!
In this workshop, you’ll learn 3 simple strategies you can use
immediately … and they won’t cost you a penny.
Topic 2: Finding the right networks and tools to reach your goals through social media
You need to understand where your customers are and the right tools for the way you want to engage them.
Learn the nuts and bolts of how to find the people you want to engage, identify the networks and tools that will work for what you want to achieve and how you can use resources you may already have to engage those users in a conversation and develop long term relationships that will help grow your business.
For more about Janet, read her blog at JanetFouts.com
Topic 3: Blogging 101/102: Why you need a blog and if you have one, WHAT NOW?
How to Gain Traffic to your Blog and how to tactics for PUMPING up your blog for
humans and search engines.
Your Online Go To Gal will lead you through:
* How to write your blog posts
* How blogging can help you to build your business and your brand
* How to increase traffic to your blogsite
* How to create an editorial schedule
* How to find topics to write about in your niche market
* And many more tips and tools to help you to save time and learn how to blog successfully
Andi Fisher, Your Online Go To Gal
Topic 4: Putting It All Together – Your Social Media Strategy
Yvonne Urness, Social Media Coach & Strategist, YouConnected
The #1 challenge and fear around using social media is time.
In this session, you will learn
· How to quickly create or expand a presence on each of the “Big Three”
· How to dramatically reduce the amount of time spent leveraging social media
Topic 5: Twitter Jumpstart For Businesses
Secret Sushi Creative - Deliciously Creative Design & Marketing
You will learn:
How to pump up your Twitter presence and see examples of how businesses
are currently utilizing it
How to create an outstanding Twitter profile for your brand/business
4 Quick ways to get started connecting with customers, partners, and others of interest
Topic 6: Bonus from 3:30 to 4:30. If you would like to stay the extra hour, we will have an informal, hour-long discussion about Google Analytics. GA is a free piece of code from Google that you can add to your sites and blogs to help track the effectiveness of your social media efforts. Massimo Paolini has offered to discuss the following:
Now that you are using Social Media as a marketing tool, how do you know if it's working? Is your blog, Facebook page, or Twittering most effective? How do these efforts compare to your radio ad, or Google Adword campaign? Are you driving more people to your site through Social and traditional Media but not seeing a difference in sales or leads? And when they do arrive to your webpage, what are your visitors looking for? Do they find it? Discover that everything you need to answer these questions is right at your fingertips.
MPThree Consulting Inc.
Capitalizing the web through real intelligence.
********** Although a Laptop is NOT required for this seminar, if you plan to bring a computer, you should bring your own internet connection/card. We cannot guarantee the WiFi at the hotel will work. And, if you have ever been to a seminar where 65+ people are all on the same connection, it's usually U.G.L.Y. **************
My friends at In The Moment Computing have volunteered their desktop support services the day of the event in case you have any difficulties with your laptop and your OWN internet connection card. Clyde will be on site to provide help for anyone who needs some desktop support on 8/17:
"On Site Technical Service" provided by In The Moment Computing, LLC, Relieving Your Technology Stress by Speeding up You Computer and making sure you NEVER lose your Data. They come on-site or support you by phone, billed at $25/increments. www.ITMComputing.com, 408.732.8500
Clyde Lerner, In The Moment Computing
Office: 408.732.8500 www.ITMComputing.com
"We Relieve Your Technology & Social Networking Stress"
When & Where
Curvy Girl Lingerie
I am the owner of Curvy Girl Lingerie and www.BlissConnection.com which is my very tasteful online romance store. I know you are asking yourself, why is a woman who sells romance products organizing networking events. I have found that the best way to grow my pleasure party business by IN PERSON networking like my Sassy events. I started www.SassyNetworking.com in 2010 to help me help you. I have two passions. My first passion is to help women and couples with their sex lives. My other passion is to help my business owner friends grow their own businesses. WHY reinvent the wheel? Let's help each other and let's get to know each other so we can build relationships and build our businesses.
Find us on Facebook at http://www/Facebook.com/SassyNetworking
Please RT our event!
My Tel: 408-712-3809
As an added bonus for buying a ticket to our SEO/SoMe Bootcamp, Erika Taylor is offering each attendee a free half an hour coaching with her to learn more about using Social Media to bring publicity to your business.
Make the Media take notice! Get a full 1/2 hour of FREE 1-on-1 coaching with one of the top media experts in the country, Erika Taylor Montgomery, founder of the award-winning PR agency Three Girls Media & Marketing Inc (www.ThreeGirlsMedia.com). Whether your goal is to secure editorial coverage, plan an event the press will take notice of, or how to use social media to your advantage, Erika can help you come up with great ideas and a solid plan to put them into action.
In these budget-crunching times, don't miss out on your chance to take advantage of this $125 opportunity to get your questions answered by the woman who Business Week named one of the Top 10 Most Innovative Entreprenuers in the country! Get your business heard! You can also call Erika at 408-871-0377. Be sure to mention this offer when you call her office.
Address for this event is The Domain Hotel in Sunnyvale. (Also called the Blue Domain thanks to the hideous blue paint on the outside of the building.) There are 160 shaded parking spaces UNDERNEATH the hotel. It's very close to Lawrence on the El Camino.
1085 East El Camino Real
Sunnyvale, CA 94087
*Originally, we were doing this at the Sheraton but we moved it to the Domain. This change was made on July 31st. It is 2 miles from the Sheraton, but if this is an issue for you please request a refund by 8/3/09. This event will sell out, so please be certain before you ask for a refund.