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GREATER BIRMINGHAM POSTAL CUSTOMER COUNCIL

Your Key to Business Mail in Birmingham

Lunch & Learn - Direct Mail Professional Certificate Program – The Color of Mail

Greater Birmingham Postal Customer Council

Thursday, February 20, 2014 from 11:00 AM to 1:00 PM (CST)

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Type End Quantity
Reserved Seating   more info Ended Free  

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Event Details

Greater Birmingham Postal Customer Council

Lunch & Learn Topic

"The Color of Mail:  What Message are you sending?"

11:00 Reserved seating
11:20 Open seating
11:30 Meal service begins
11:45 Presentation, "The Color of Mail"
12:45 Closing remarks

 


Join us for our upcoming Lunch 'n Learn event!

About our event...

Come and learn how color  is used by advertisers, merchandisers and various industries to encourage and direct buyers to purchase their product or service.

Color is used to shape and define our lives, habits, values and our feelings.  We will discover how it can send a positive or negative message, calm a crowd, or even make an athlete work harder. Let “Color” work for you!  Use it to effectively guide your viewer’s eyes and attention to the most important elements in your marketing concepts. Find out why Ads in color are read up to 42% more often than the same ads in black and white.  Color is a powerful means of setting emotion, which is the real driving force behind decision making.

 

About our presenter... April Williams, Manager, Business Service Network Opperations

Have questions about Lunch & Learn - Direct Mail Professional Certificate Program – The Color of Mail? Contact Greater Birmingham Postal Customer Council

When & Where

220 Oxmoor Road
Homewood, 35209

Thursday, February 20, 2014 from 11:00 AM to 1:00 PM (CST)


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Organizer

Greater Birmingham Postal Customer Council

The mission of the GBPCC is to:

  • Promote local cooperation and support of Postal Service initiatives
  • Foster a close working relationship between the Postal Service and business mailers
  • Share information and exchange ideas about new and existing Postal Service products, services, programs, and procedures that affect business mailers
  • Help GBPCC members grow professionally through focused educational programs
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