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Logo Design for Non-Designers: Strategy (Online Class)

General Assembly

Wednesday, November 13, 2013 from 4:00 PM to 5:00 PM (EST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Live Stream ticket Ended $25.00 $2.24

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Event Details

Logo Design for Non-Designers: Strategy (Online Class)

Wednesday, November 13th from 4:00 - 5:00 pm EST

Michele Rosenthal, Freelance Designer

What’s in a logo? How do companies design an image that resonates with users to the point of becoming a proxy for the brand?

In this class, Michele will help you tell your brand story using visual design techniques.


  • Use market and user sentiment research to inform your decisions

  • Find the right context for your logo

  • Keep your design simple yet effective



About the instructor

Michele Rosenthal said she wanted to be an illustrator in second grade and never looked back. Now she freelances in illustration and graphic design with a focus on brightly colored vectors. Her clients range from Highlights Magazine to Funny Or Die, and she currently has exhibition graphics on display at the Children's Medical Center in Dallas. In her free time, she obsessively watches and illustrates every film in the Criterion Collection at her blog She also teaches Photoshop, Illustrator, and InDesign at Noble Desktop, and her first children's book will soon be released through the Storypanda app for iPad.


TO VIEW THIS LIVESTREAM: You’ll receive a link a 30 minutes prior to the start time at the email address you used to purchase your ticket. Be sure to check your inbox (and your spam folder).







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Our Refund Policy: Plans change? We get it. But if you can't make it to a class/workshop, please email us at at least 5 days before the scheduled event date. No refunds or credits will be given after this timeframe.




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Have questions about Logo Design for Non-Designers: Strategy (Online Class)? Contact General Assembly


Wednesday, November 13, 2013 from 4:00 PM to 5:00 PM (EST)

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General Assembly

General Assembly is a campus for technology, design, and entrepreneurship. We provide educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.

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Logo Design for Non-Designers: Strategy (Online Class)

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