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Link & Leverage: Marketing Your Library - Muldrow

Institute in Public Librarianship

Wednesday, May 2, 2012 from 10:00 AM to 5:00 PM (CDT)

Muldrow, OK

Link & Leverage: Marketing Your Library - Muldrow

Ticket Information

Type Remaining End     Quantity
librarian 17 Tickets Ended Free  

Event Details

Advanced 6 hour class / .62 CEU

Link & Leverage: Marketing Your Library

I.          Marketing Refresher

II.         Getting out of the Library….but you take it with you

III.        Creating Customer Evangelists

IV.        Keeping the Momentum Going

Upon completing this class, students will have knowledge of:

  • What is marketing vs. public relations
  • The marketing plan & campaign
  • Telling relevant stories
  • Use of Social Networks
  • Getting involvement from staff, director and board
  • Speaking to the public – props, ideas and reference materials
  • Engaging business, education, orgs and agencies in a library dialogue
  • Your 30 second elevator speech

 

 

 

 

Have questions about Link & Leverage: Marketing Your Library - Muldrow? Contact Institute in Public Librarianship
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When & Where



Muldrow PL
711 West Shawntel Blvd
918-427-6703
Muldrow, OK

Wednesday, May 2, 2012 from 10:00 AM to 5:00 PM (CDT)


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Organizer

Institute in Public Librarianship

Oklahoma Department of Libraries

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