Lean Startup Machine is an intensive workshop where entrepreneurs put Lean methodologies to work in the real world.
Learn Customer Development, then practice by talking to actual customers. (At this workshop you will be learning first hand from one of the godfathers of Custdev, Patrick Vlaskovits)
Learn how to design experiments, then get results using the scientific method.
Learn about different types of Minimum Viable Products (MVPs), then test them against your customer, problem and solution hypothesis.
Learn tricks to build two sided markets.
Test your Assumptions and Hypothesis scientifically
Understand your Business Model
Iterate and Pivot (when necessary)
Learn the difference between customer segments and demographics.
Learn why your first customer is not "everyone with x"
Find your early adoptors.
See why it's harder to solve problems than to build solutions.
Learn how to build a model T, not a faster racehorse.
Deliver your solution and collect currency!
Friday you will show up, eat, meet mentors and network with fellow attendees. Those who come as individuals will pitch a problem they want to solve and we will form about 10 teams in total. At around 9pm you will start constructing your first experiment designed to test, empirically, your problem hypothesis and customer hypothesis. Teams will break for the night when they have a developed a provable hypothesis and have practiced their customer development skills with a mentor.
Saturday those assumptions will be tested with customers. Most of your assumptions will likely be WRONG, so you will iterate rapidly to validate a new set of assumptions. You will go through several Minimum Viable Products (MVPs), escalating from Exploration, to Pitch, to Concierge.
At last, Sunday afternoon you will present your learnings to the other teams and to a jury. This is not just a learning exercise, you will actually be competing with other teams to win additional mentorship and support.
You will leave the workshop with...
A copy of The Lean Startup, by Eric Ries
A copy of The Lean Entrepreneur, by the authors of The Entrepreneur's Guide to Customer Development (Brant Cooper & Patrick Vlaskovits)
The ability to run any idea through the Validation Board, and run experiments to test if your assumptions are actually valid.
The ability to end endless team "discussions" with actionable tests rather than debates.
The ability to determine if your idea is a scaleable startup or a hobby.
Who's this event for?
Any startup team that does not have Product/Market Fit, or any aspiring founder who wants to learn Lean Startup methodologies from the ground up. This is an intensive educational workshop, it's not a hackathon and it's not for finding tech talent. You will get the most out of the workshop if your idea is more exposed to market risk than technical risk.
Got a new idea of your own? Great. You'll get a chance to tell the room about the problem you would like to solve. If your idea gets selected you will be able to form a team and start working.
Plan to work on your own, existing project? If you want to ensure that you can work on your own idea and want to bypass the pitch process, be sure to purchase one of the "team tickets".
*An existing project is defined as one that already has mockups, prototypes or code associated with it. If that's the case, you cannot recruit others to join you. It is too difficult for participants to join a team that already has a specific vision, strategy or product in the works. We strongly encourage everyone who comes to LSM to start with a brand new concept.
Read this stuff too, especially if you want a free ticket:)
If you would like to volunteer in exchange for all meals and learning by osmosis (and a free ticket next time we are in town) email firstname.lastname@example.org
If you want a private workshop for your team any combination of Tues/Wed/Thurs of this week, please email email@example.com.
If you want to contact previous attendees, winners, etc to see if this workshop is a good fit for you... please email firstname.lastname@example.org and you will be put in touch with the appropriate alumni.
If you have any additional questions or concerns, please contact, the workshop coordinator: email@example.com
***All tickets sales are final and non-refundable.***
The Lean Startup is a trademark and service mark owned by Eric Ries.