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Lean Customer Acquisition and Monetization on Facebook & Twitter

Lean Startup

Wednesday, August 14, 2013 from 5:30 PM to 7:30 PM (PDT)

Lean Customer Acquisition and Monetization on Facebook...

Ticket Information

Ticket Type Sales End Price Fee Quantity
Early Bird Ended $20.00 $2.09
Single Ticket
We are not for profit, all proceeds go to organizing all the Lean Startup OC events.
Ended $25.00 $2.37

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Event Details

 

Lean Customer Acquisition on Facebook & Twitter

and

Monetize Your Fans and Followers


We will cover

Facebook ads vs. Google AdWords

Organic vs. Paid engagement on Facebook and Twitter

Building a Facebook advertising campaign from scratch

Tracking, optimizing, and scaling advertising spend efficiently

Selling directly on Facebook and Twitter (turning Post into POS)

Increasing lifetime value of fans and followers

 

Who should attend

Startups - Now your product is ready, but you need users and customers

Artists, YouTubers, Brands, Bands and Retailers - You have many Facebook/Twitter/YouTube followers, we show you how to monetize them.


Takeaways

Take home the lean methodology and process in acquiring users/customers and monetizing on Facebook, YouTube and Twitter.


Instructors:

Vinny Pujji is a lead generation and customer acquisition veteran who attended the Wharton Businesses School at the University of Pennsylvania. He has built and optimized large-scale Facebook customer acquisition campaigns for clients like Walgreens, AppSumo, SimpleTuition and Strayer University, and has worked in ed-tech, discounts/rewards, financial services lead generation, men’s fashion and more. Vinny is the co-founder of StoreTok – a social commerce platform that helps monetize fans and followers on Facebook, Twitter and YouTube.

Abhi Ramesh is a Facebook integration and Graph API expert who majored in Math and Statistics at the Wharton Business School at the University of Pennsylvania. He has in-depth experience with building e-commerce platforms, using social media API’s, and developing social-integrated web applications. Abhi  is also a co-founder of StoreTok.

 

Have questions about Lean Customer Acquisition and Monetization on Facebook & Twitter? Contact Lean Startup

When & Where


ROC Airport
4590 MacArthur Boulevard
5th Floor
Newport Beach, CA 92660

Wednesday, August 14, 2013 from 5:30 PM to 7:30 PM (PDT)


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