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Knapp Center Lecture: Developing a Successful Mobile Strategy

IIT Entrepreneurship Academy

Thursday, April 22, 2010 from 6:00 PM to 8:00 PM (CDT)

Chicago, IL

Knapp Center Lecture: Developing a Successful Mobile...

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Event Details

Speaker: Peter Morano, CIO, KeyLime Tie

As applications continue to migrate toward the web, mobile devices are becoming inextricably linked with our everyday lives. According to The Mobile Internet Report released by Morgan Stanley in December 2009, within five years, more users will connect to the web via mobile devices than desktop computers.

Adopting a mobile strategy for your business is inevitable. Your mobile strategy must have reaching your customers and your market as its central goal, and this doesn't necessarily mean you need to develop an application. To develop a successful mobile strategy, there are several important elements to consider, including methods for connecting with a mobile audience, effective audience engagement, mobile platform differences and the impact this can have on market reach.

In his role as KeyLime Tie's CIO, Peter implements management’s vision with an eye toward innovation, simplicity, and client value. With 15 years experience in the technology industry, Peter is responsible for managing KeyLimeTie's technology decisions and architecture. His team also leads KeyLimeTie Labs, an in-house ideation facility. Passionate about technology and its possibilities, Peter supports open development models that stimulate communication, creativity and innovation.

 

There is absolutely no charge to attend this event, but registration is required. Refreshments will be served.

Have questions about Knapp Center Lecture: Developing a Successful Mobile Strategy? Contact IIT Entrepreneurship Academy

When & Where


Technology Business Center Atrium
University Technology Park at IIT
3440 South Dearborn Street
Chicago, IL 60616

Thursday, April 22, 2010 from 6:00 PM to 8:00 PM (CDT)


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IIT Entrepreneurship Academy

The IIT Entrepreneurship Academy can help make your business idea a reality.

A university-wide initiative, the Entrepreneurship Academy invites you to join our network of entrepreneurs and people interested in learning more about startup businesses. Our purpose is to advance the spirit and understanding of entrepreneurship on a variety of levels.

Whether you are pursuing a minor in entrepreneurship, listening to an industry leader at one of our exclusive events, or taking advantage of our networking opportunities, our goal is to connect you with the people and resources that can help make your business idea a success.

Our Google+ community is the best way to stay up-to-date on our programs and events. We are working to create a space for ideas to develop and networks to grow. Follow the IIT Entrepreneurship Academy today for the latest resources, news, and advice from fellow community members. 

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