Kick off Casual Connect with Fiksu, AdColony & AppLift
Tuesday, July 22, 2014 from 5:30 PM to 8:30 PM (PDT)
San Francisco, CA
Join Fiksu, AdColony and AppLift for a Happy Hour to kick off Casual Connect!
There will be free food, free drinks, music, games & mingling with your favorite gaming companies. Hope to see you there!
Fiksu is the leading provider of mobile app marketing products that help app marketers reach their user acquisition goals. The company's patent-pending Programmatic Mobile Demand Platform applies intelligent technology to proprietary big data to master ALL the challenges of mobile advertising - including tracking, optimization, media buying and integration. Fiksu is based in Boston. To learn more, visit at www.fiksu.com.
AdColony is a mobile video advertising company whose proprietary Instant-Play™ technology serves razor sharp, full-screen video ads instantly in HD across its extensive network of iOS and Android apps, eliminating the biggest pain points in mobile video advertising: long load times and grainy, choppy video. As a leading mobile video advertising and monetization platform, AdColony works with both Fortune 500 brands and the world's top grossing publishers. The company's reach, targeting and optimization tools and services provide advertisers with a superior way to engage mobile audiences at scale. AdColony's app developer tools and services provide publishing partners with ways to maximize monetization while gaining insight needed to continuously optimize content and advertising offerings. AdColony is a privately held company backed by Insight Venture Partners and has offices in Los Angeles, San Francisco, Seattle, Chicago, Detroit New York and London. To learn more about AdColony, visit www.adcolony.com.
AppLift is a mobile games marketing platform. The company was founded in August 2012 by Kaya Taner, Tim Koschella and Hitfox Group. AppLift’s platform helps mobile game advertisers acquire loyal and paying gamers at scale on a performance basis. Via its proprietary Customer Lifetime Value Optimization Technology for user acquisition, AppLift focuses on tracking and maximizing the lifetime value of the users delivered to optimize campaign ROI and achieve the most efficient allocation of marketing budgets across traffic channels. On the supply side, media partners can easily and effectively monetize all their mobile traffic with relevant game offers, on both iOS and Android. Through non-intrusive and engaging native ad formats as well as a proprietary eCPM optimization algorithm, developers can maximize revenue while preserving their app’s user experience. AppLift offers its partners extensive and personalized support in order to deliver the highest performance. AppLift partners with 200+ quality game publishers such as King, Wooga and EA and with 1500+ Media Partners to deliver high-quality traffic. The company currently employs 80 people from over 25 nationalities and is headquartered in Berlin with further offices in San Francisco and Seoul. Further information is available at www.applift.com.