Kantar Health Dynamic Forecasting in the Oncology Environment Workshop - US
By Linda Morgan
Date and time
Thursday, March 30, 2017 · 8am - 4:30pm PDT
Location
Mandarin Oriental, Las Vegas
3752 Las Vegas Boulevard South Las Vegas, NV 89158Refund Policy
Contact the organizer to request a refund.
Description
Forecasting the commercial potential in oncology markets involves some unique challenges. Determining the appropriate patient populations and their number requires reliable data sources. In-depth knowledge of definitions and of treatment paradigms are also important elements. Addressing the cascade of patients through lines of therapies is complex. New therapies addressing various biomarkers and patient segments may mean that forecasting a single tumor may lead to creating many different forecasts.
Course Agenda
- Cancer - How is it treated?
- Oncology Drug Use
- Oncology Market Considerations
- Oncology Research and Development
- Oncology Lifecycle Development
- Oncology Biomarkers
- Commercial Implications of Biomarkers in Oncology
- Oncology Epidemiology
- Reconciliation of Oncology Epidemiology with Sales Data
- Oncology Modeling Considerations
- Forecasting Process in Oncology
- Forecasting Extended Use
- Potential Impact of Oncology Biomarkers on Forecasting
- Modeling Techniques and Tools
- Case Studies
- Oncology Forecast Architect Tools and Examples
The Kantar Health Pharmaceutical Forecasting Workshop - US will precede the oncology forecasting workshop. During this two-day session, we will explore issues specific to pharmaceutical forecasting, with an emphasis on forecast design, market data, epidemiology, market access and the integration of primary research. Click here for more information.