IxDA New York Presents: The 2013 Big Apple Redux, Sponsored by Bloomberg
Saturday, May 18, 2013 from 9:30 AM to 6:30 PM (EDT)
New York, NY
The 2013 BIG APPLE REDUX, SPONSORED BY BLOOMBERG
Every year, the interaction design community gathers to stretch our minds, sharpen our skills and inspire each other. Every year numerous people are unable to attend and partake in this incredible opportunity – so we’re bringing not only the Interaction13 conference to you, but parts of the IA Summit and the Lean: UX event as well.
Join us for a day of UX presentations and conversation followed by networking and refreshments. You don't want to miss this! This free event is being sponsored by Bloomberg. If you've never experienced Bloomberg's hospitality before, now's your chance. Their generous support makes this event possible.
Saturday, May 18, 2013
9:30 am - 6:30 pm
731 Lexington Avenue
New York, NY 10022
09:30 - 10:30 Security Check-in & Continental Breakfast, Provided by Bloomberg
10:30 - 10:45 Opening Remarks
10:45 - 11:30 New Frontiers: The UX Professional as Business Consultant (Cindy Chastain from Interaction13)
11:30 - 12:15 If UX Can Kill, It Probably Will: Designing for the 70mph Interface (Trip O’Dell from Interaction13)
12:15 - 12:30 A Designer's Introduction to Lean Startup (Josh Seiden from Interaction13)
12:30 - 01:30 Lunch, Provided by Bloomberg
01:30 - 02:15 Hacking Health: Designing an Open System for Visualizing Personal Health Metrics (Juhan Sonin from Interaction13)
02:15 - 02:30 Toucha Toucha Toucha Touch Me (Michael Costantino from Interaction13)
02:30 - 03:15 Design and the Mobile Start-Up (Ron Goldin from Interaction13)
03:15 - 03:30 Afternoon Break
03:30 - 04:15 Making Meaning in the Internet of Things (Carla Diana from Interaction13)
04:15 - 04:30 Bury the Wireframe: A Primer in Interaction Prototypes (Derek Vaz from Interaction13)
04:30 - 05:15 The World is the Screen (Andrew Hinton from IA Summit 2013)
05:15 - 06:30 Networking & Refreshments, Provided by Bloomberg
ABOUT OUR SPONSOR
The Bloomberg Financial Products UX Team
How do we describe the design challenges posed by one of the world’s most important financial software ecosystems? Complex and vast, for a start. And that’s what Bloomberg’s Financial Products UX team lives for. Solving big issues and defining the user experience for a product where billions of dollars are at stake. We operate in nimble, high impact teams — but always with an ego-boostingly high profile in a company that values our work deeply. This is a place for passion and dedication, ideas and humility, where seriousness of purpose and a sense of humor are the fuel we run on.
Join our growing team:
To learn more about UX at Bloomberg: www.bloomberg.com/ux
IxDA’s mission is to improve the human condition by advancing the discipline of Interaction Design. To do this, we foster a community of people that choose to come together to support this intention. IxDA relies on individual initiative, contribution, sharing and self-organization as the primary means for us to achieve our goals. IxDA comprises over 10,000 members, and many meet at events like this one in over 80 locations worldwide. If you or your friends are based in the suburbs or further from New York, you can find contact information for other local groups on the ixda.org site.
Cancellations: Please email us (firstname.lastname@example.org) as soon as you know you cannot use your ticket. We'll release your seat for one of your fellow practitioners and generate good IxD karma for all involved! Please notify us of any cancellations by Thursday, May16th.
ABOUT THE PRESENTATIONS
Toucha Toucha Toucha Touch Me
MICHAEL COSTANTINO (Biography)
Times are a changing. We drink our coffee from cups made out of corn. We use our phone to pay for that same coffee. And, as if that wasn't weird enough, we touch our computers. The age of the iPhone and iPad has opened up an infinite range of possibilities for us to physically interact with the digital. But, as many have lamented, we are still holding back from rich gestural expression… perhaps because of the glassy barrier, but probably more so because of our tethers back to the point-and-click world of the mouse.
In this 10-minute session, I will use an interactive app/article as the centerpiece of comparing standard touch-based input in iOS with some simply engineered “metagestures”… leading us quickly, and inexorably toward a direct comparison with musical gesture and how MIDI might provide a framework for us to think about touch in terms of Rhythm, Cadence, ADSR envelopes, Blind Gestures, Symbolic Gestures, Physical Mimicry, Continuous Metadata, and more! (time permitting) It'll be the 10 minutes that people will talk about over beers!
New Frontiers: The UX Professional as Business Consultant
CINDY CHASTAIN (Biography)
We talk a lot about cross-channel experiences and how to address these new challenges as designers, but what about using our design skills, our hard won knowledge and empathy for customers to help companies decide what products and services will help grow their business? While companies are coming round to the value of customer experience, they're struggling to acquire the skills needed for creating and managing touch points as well as understanding and prioritizing needs. And when we're talking multi-channel ecosystems, who's better equipped to address this complexity than those who have the skill set to not only understand it, but to design it and guide how it's built.
From optimizing the cross-channel customer experience, to creating new product and service extensions, we're heading into a prime moment for bringing our toolkit into the business arena. This talk is meant to be both a thought starter as well as a lively group discussion around how UX can begin to play a substantive role in a company's digital strategy. Using examples from my own experiences and input from a variety of seasoned practitioners, we'll examine the challenges and map the opportunities across our own journey as UX professionals who are starting to think about what's next.
Making Meaning in the Internet of Things
CARLA DIANA (Biography)
Something exciting has been happening to our everyday objects. Things that were once silent and static can now sing, glow, buzz and be tracked online. Some are constantly listening for sounds, sights and touches to translate into meaningful inputs. Others have the ability to learn, refining their behaviors over time. They can be connected to one another as well as the Internet. As people continue to interact with data in all aspects of life, they will expect their digital devices to deliver real-time, visualized, networked feedback. The WSJ envisions a roadmap where 50 billion devices could be connected to the Internet by 2020. Collectively, this “Internet of Things” will provide cloud-enabled experiences that can profoundly change many aspects of everyday life both in and out of the home.
As designers, this presents a juicy opportunity to pioneer new territory in rich interaction, but it also can backfire, filling people’s lives with more frustrations over technology than ever before. In this session, the presenter will share stories from the front lines of designing interactive hardware/software products and ecosystems at the award-winning firm Smart Design. She'll discuss challenges and highlight opportunities where the combination of physical device and virtual data can provide a more meaningful experience than either alone. She'll describe frameworks for gauging the value that IoT experiences can have for people in their everyday lives. Finally, she will lay out a series of methodologies that can be used by designers and strategists when creating the future of interactive experiences.
Design and the Mobile Start-Up
RON GOLDIN (Biography)
Design and the Mobile Startup: Toronto Edition is the third in a series of discussions about how great mobile products emerge from the chaos and uncertainty that is startup culture. After over a decade of working in-house and as a consultant to multi-national corporations and Fortune 500 companies, Studio Akko was formed as a small design group intended to have the agility and flexibility of process to design for startups as well as larger organizations. Working on ground-breaking products, while exciting, offers unique challenges for interaction designers who are used to a systematic approach with clearly defined goals and requirements.
The series first appeared at SXSW to a packed room with design leaders from foursquare, Instagram and Foodspotting touching on ad-hoc research, the role of community managers in design and multidisciplinary collaboration. At NYC's Internet Week, the conversation continued with designers from Etsy, GroupMe and Stamped, discussing the relationship between MVP's (Minimum Viable Products), branding, and designing for ultra-simplicity. This third installment will be divided into two parts: first, a presentation of emerging principles and second, an opportunity for audience members to share their perspectives based on their own experiences. Expect lively discussion and insight of interest to anyone that wants to better understand how interaction principles and processes are applied and adapted to work within the unique constraints and chaotic nature of designing first generation product.
The World is the Screen
ANDREW HINTON (Biography)
For over a decade, we’ve defined IA in part as “the structural design of shared information environments,” yet we still lack a consensus for what we mean by that phrase. Meanwhile, mobile & cross-channel complexities are only getting more complex, and context is more ambiguous than ever.
This talk suggests that we not start from the perspective of the device, the content or the software; rather we should start with understanding how people perceive their whole environment.
If UX Can Kill, It Probably Will: Designing for the 70mph Interface
TRIP O'DELL (Biography)
Design and the Mobile Startup: Toronto Edition is the third in a series of discussions about how great mobile products emerge from the chaos and uncertainty that is startup culture. After over a decade of working in-house and as a consultant to multi-national corporations and Fortune 500 companies, Studio Akko was formed as a small design group intended to have the agility and flexibility of process to design for startups as well as larger organizations. Working on ground-breaking products, while exciting, offers unique challenges for interaction designers who are used to a systematic approach with clearly defined goals and requirements. The series first appeared at SXSW to a packed room with design leaders from foursquare, Instagram and Foodspotting touching on ad-hoc research, the role of community managers in design and multidisciplinary collaboration.
At NYC's Internet Week, the conversation continued with designers from Etsy, GroupMe and Stamped, discussing the relationship between MVP's (Minimum Viable Products), branding, and designing for ultra-simplicity. This third installment will be divided into two parts: first, a presentation of emerging principles and second, an opportunity for audience members to share their perspectives based on their own experiences. Expect lively discussion and insight of interest to anyone that wants to better understand how interaction principles and processes are applied and adapted to work within the unique constraints and chaotic nature of designing first generation product.
A Designer's Introduction to Lean Startup
JOSH SEIDEN (Biography)
There is an exciting and increasingly popular trend where the field of Design is increasingly popping up in various areas of the startup and entrepreneurship worlds. The reputable Silicon Valley venture capital firm, Kleiner Perkins, launched a Design Fellows program, in the fall of 2012, to attract talented designers to work for KP and match them with portfolio companies they have investments in. IDEO started their own "Startup In Residence" program in the Fall of 2012, an incubator like program where IDEO can help startups at their "earliest stages of evolution" by infusing them with their Human-Centered Design framework. Before both of these efforts, designers themselves embraced entrepreneurship as evidenced by the Designer Fund, an angel fund of designers who invest in designer founders through mentorship, funding and access to large professional networks to support these budding young designer led businesses.
On the talent side, designers are increasingly looking for ways to work on real problems and create solutions users find so valuable that they will use it even if it isn't well-designed or well-engineered. They look outside of their mundane corporate and agency jobs, for more meaningful problems and opportunities to expand their design craft and mind, enhancing the end value of the end experiences. Often designers feel they have many great ideas from their practice of the design process of discovering problems rooted in understand the problems people have. This panel brings together a group of designers and entrepreneurs to discuss the real value of design in the startup world, how designers can think about entering the entrepreneurship world and what it takes to "jump ship" and start your own company. This panel is not to be missed if you have the itch to start your own company!
Hacking Health: Designing an Open System for Visualizing Personal Health Metrics
JUHAN SONIN (Biography)
Mobile computing technologies promise to revolutionize the relationship that people have with their health. Immediate access to, sharing of, and aggregation and analysis of data will put the power of our well being quite literally in the palm of our hand. However, we face the same risks that have plagued personal computing: technology has moved more quickly than people’s ability to design successfully for it, threatening to produce a generation of apps that are ineffectual and actually slow adoption of mobile health platforms. In Hacking Health, design provocateur Juhan Sonin will fire up the audience’s brain cells and sense of humor, illustrating failed methods, clarifying best practices, and showing in one application after another how you too can design exceptional mobile health experiences.
When confronted with a shockingly high number during a routine cholesterol check at work, the author realized that he knew nothing about his own health metrics. The experience led him to develop a service called HealthCard and hGraph to address the questions, “How do I become an informed and empowered patient?” and “How do I [as a patient, nurse, doctor, or proxy] make quicker, more accurate decisions?” This presentation traces the evolution of the author's health design experience covering open source solutions to interoperability and policy to the design of health stations and corporate clinic experiences.
Bury the Wireframe: A Primer in Interaction Prototypes
DEREK VAZ (Biography)
When it comes to communicating a concept, testing assumptions and gaining consensus, nothing beats a prototype. Yet many people believe prototyping is beyond their ability or too taxing to add to their process.
It's time we stop using static representations to design interactive products. This talk will discuss why interaction designers should abandon printouts for interaction prototypes, how to introduce them into your process and showcase real world examples and success stories.
When & Where
With over 50,000 members and more than 150 local groups around the world, the IxDA network actively focuses on interaction design issues for the practitioner no matter his or her level of experience. IxDA is a novel kind of “un-organization” and relies on its passionate members to help serve the needs of the international Interaction Design community.
The IxDA New York City local group is a vibrant community of people interested in interaction design who meet monthly at face-to-face events. Programming is created by a volunteer group of local leaders and realized through the generosity of speakers, sponsors, and host partners.
To learn more about IxDA, please visit http://www.ixda.org
To follow and/or contribute to IxDA NYC, please visit http://www.ixda.org/local/new-york-ixda