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IxDA Cincinnati and Rockfish Present: "UX STRAT Conference Redux"

IxDA Cincinnati

Tuesday, January 21, 2014 from 5:30 PM to 7:30 PM (EST)

IxDA Cincinnati and Rockfish Present: "UX STRAT...

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IxDA Cincinnati and Rockfish Present: "UX STRAT Redux" Ended Free  

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Event Details

At our January event, the User Experience team at Rockfish will be sharing their key takeaways from the UX STRAT 2013 conference. Topics include how to align UX with business strategy, how to move from tactical to strategic UX design, and more.

Following the presentation, the full group will discuss ideas on how we can best enrich the IxDA Cincinnati community in 2014. Rockfish will be providing pizza and drinks for attendees.


5:30 - 6:10 pm: Networking

6:10 - 7:10 pm: Presentation

7:10 - 7:30 pm: Open discussion on enriching the IxDA Cincinnati community

About Our Presenters

Matt Lewis, Director of User Experience at Rockfish, is responsible for integrating and introducing best in class user centered design processes across each of the Rockfish offices. Matt has worked in both B2C and B2B environments with a focus in retail, CPG, financial and automotive. Matt has also spent a great deal of his time focused on mobile first methodologies and delivering experiences that are effective across multiple devices.

Molly Petre, Associate Director of User Experience at Rockfish, is dedicated to reducing life's unnecessary complexities. Whether physical or digital, product or service, she focuses on defining efficient and effective experiences at every touchpoint — including the project's processes/methodologies. Her multi-disciplinary experience spans the Medical, Education, Automotive, Retail, Electronic, and CPG industries, and she has many stories to share about information visualization, interaction design, and user research projects as they relate to these fields. She interacts with the design community by attending conferences, guest speaking, and adjunct teaching at her alma mater, UC-DAAP.

Rikki Teeters, UX Architect at Rockfish, is passionate about making the world a better place — one interaction at a time. She has devoted her life to making both digital and physical interactions more human. After studying Interaction Design at Miami University, Rikki pursued her love of design and technology and became a Certified Usability Analyst. She has conducted user research and designed experiences for Fortune 500 companies, as well as small start-ups. Rikki also stays active in the international UX community by speaking at industry conferences and by maintaining her role as Regional Co-coordinator for IxDA North America.

Angela Green, User Experience Architect at Rockfish, is captivated with planning great digital experiences. With a background in the retail, banking, education and entertainment industries, she revels in helping to solve complex problems.

About Our Sponsor
Rockfish is a full-service digital innovation partner that drives business for some of the world’s largest brands. They build groundbreaking digital solutions through expert integration of strategy, creative and technology. Founded in 2006, Rockfish has offices in Dallas, Austin, Cincinnati, Atlanta, Northwest Arkansas, Portland and Chicago. Rockfish is part of WPP, the world leader in communications services. For more information, visit RockfishDigital.com.

Message to Attendees
Attendees for Thursday's IxDA event can park in the guest parking lot beside the Rockfish building. The gate closest to the building will be open before and during the event. Guests will exit through the gate at the opposite side of the lot after the event. Street parking is also available around the building. For street parking, please enter through the main door off Van Meter St.

You will be required to sign in with security and continue to the 5th floor. Signs will be available to point you to the proper location.

Have questions about IxDA Cincinnati and Rockfish Present: "UX STRAT Conference Redux"? Contact IxDA Cincinnati

When & Where

Rockfish, 659 Van Meter St., Suite 520, Cincinnati, OH 45202

Tuesday, January 21, 2014 from 5:30 PM to 7:30 PM (EST)

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IxDA Cincinnati

We believe superior user experience is directly linked with great interaction design, and that idea sharing is key in building knowledge and creating best in class experiences.

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