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How to Build a Career As a Social Media Professional (Online Class)

General Assembly

Thursday, January 17, 2013 from 2:00 PM to 3:00 PM (EST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Livestream Ended $20.00 $1.99
Livestream + Video Recording Ended $45.00 $3.24

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Event Details

Getting Hired: How to Build a Career As a Social Media Professional - Online Class

In a time when unemployment is up and hiring is down in many industries, an unprecedented number of corporations, agencies, and startups are all vying for top social media talent to join their teams.

But what does it mean to build a social media career and become an in-demand player in the field? As a company, how do you find the right social media manager? As an individual, how can you maximize social media to make connections, build relationships, find a job, and grow your brand and following? How does social media foster a sense of community and translate to measurable growth for companies?

Student Takeaways:

  • What is a Social Media Professional and how are job demands evolving?
  • How social media professionals can find the startup or company that fits them (and vice versa).
  • The secret sauce to successful social media strategies.
  • How you can maximize different social media platforms to further your brand or company.
  • Do you have to be on Pinterest?
  • What can you do to stand out from the pack?


Amy Cao is the former Head of Social Media at Foodspotting and previously worked as an editor at ZAGAT. She is a Tumblr Food Editor and the creator of popular YouTube series Stupidly Simple Snacks, an online cooking show for people who can't cook. Amy consults for FiftyThree, The Levo League, and more on social media and community growth strategy. She is working with the Cooking Channel on something new. She blogs at amyblogschow.com and often tweets about social media and food job openings at @amycao.

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When

Thursday, January 17, 2013 from 2:00 PM to 3:00 PM (EST)


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Organizer

General Assembly

General Assembly is a campus for technology, design, and entrepreneurship. We provide educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.

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