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Second Responders $10 plus Eventbrite fees
Third Responders $15 plus Eventbrite fees
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No investment you make in your start up will last longer or get used more than the name. Don't get stuck with one that looks like someone got drunk and played Scrabble. In this engaging and enlightening presentation, you will learn:
Why most names suck
How to avoid naming pitfalls
What makes a name sticky
Where to access free online brainstorming tools
Creative ways to get around domain names that are not available
Packed with amusing true stories of the good, the bad and the ugly, you’ll discover the secrets to having a brand name that makes people smile instead of scratch their head. Whether you're naming a new business, reconsidering naming the one you have, or just want to be entertained for the evening, this is an event you don't want to miss.
In this presentation, our speaker will give you the tools to create and evaluate brand names so you will never have to apologize for having a name that, like a bad tattoo, you will regret for the rest of your life.
6:30 pm to 7:00 pm Networking, Light Refreshments
7:00 pm to 8:00 pm Presentation, Q & A
8:00 pm to 9:00 pm More Q & A, More Networking
About Our Speaker
Author of the soon to be published book, "Hello, My Name is Awesome... How to Create Brand Names That Stick," Alexandra Watkins is Founder and Chief Innovation Officer of Eat My Words, a verbal branding firm known for creating names that make people smile instead of scratch their heads. Her firm has named countless brands including Bay Area companies Neato Robotics, Boxbee, Breakthrough, LiveHive, Cake Financial, Altimeter Group, Dizzywood, Watermark, Smitten Ice Cream, and Hand Job nail spa.
Follow her on Twitter @EatMyWords